quietmoneyPslscale
Upload a front-facing photo and AI scores your looks on the PSL 0–8 scale, with an eight-dimension breakdown and improvement tips, plus tools such as hairstyle change.
An indie develoOne-line growth story, compiled by us from public sources; speculation is marked separately below.
Checkout visits over time
Checkout: checkout.stripe.com
1. Productwhat it sells, to whom, and how it charges
- Product
- Upload a front-facing photo and AI scores your looks on the PSL 0–8 scale, with an eight-dimension breakdown and improvement tips, plus tools such as hairstyle change.
- Users
- Young men interested in attractiveness ratings (users of the looksmaxxing community)
- Positioning
- Directly occupies the in-group term "PSL scale"; it can generate a QR share card that hides the photo
- Pricing
- Free credits on signup to see the overall score; a rating costs 10 credits, a full report 200 credits; a guest full report is $3 one-time Billing: credits Free tier: yes Source: Existing
- Prices on site
- $3 one-time guest full report / 10 credits per rating / 200 credits Face Report
- Sharing mechanics
- branded free output, shareable results Save a QR-enabled card with your photograph hidden by default. The QR code opens the PSL homepage.
“Save a QR-enabled card with your photograph hidden by default. The QR code opens the PSL homepage.”Quote from the site
2. Channelswhere new users come from and what the traffic looks like
New-user source: Viral (Built-in sharing). Search 67.5%, non-brand search about 40% (psl scale, psl rating and psl score are themselves jargon terms), direct 24.4%. The input classifies it as viral: the free-result share card carries a QR code pointing to the homepage. Returning users come back to retest or buy reports.
Last month's traffic sources
Top channel measured by Similarweb, others estimated by rank
Five-class attribution
| Attributable new users, last month | Share |
|---|---|
| SEO | 40% |
| 51% | |
| Other | 8% |
Direct + brand search 51%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.
Countries
| Country | Share of visits |
|---|---|
| United States | 19.71% |
| Russia | 7.96% |
| India | 6.19% |
| Canada | 5.96% |
| United Kingdom | 5.26% |
Language
English
Keywords
175 keywords · brand ~51% · organic 99.96% / paid 0.04%
| Similarweb top 5 keywords |
|---|
| psl scale |
| psl rating |
| psl score |
| psl face |
| psl rating scale |
Non-brand queries: psl rating, psl face, psl rating scale
Referring sites
6 referring sites
| Site | Share of referrals |
|---|---|
| dokeyai.com | 0.12% |
| workers.dev | 0.12% |
| fortuitousfoodies.com | 0.06% |
Referrer categories
| Category | Share of referrals |
|---|---|
| Computers Electronics and Technology - Other | 0.61% |
Site metrics (Similarweb, last month)
- Visits, last 3 months
- 181.1K (3 months)
- Visits MoM
- +17.38%
- Country rank
- India #42321
- Category rank
- Games/Video Games Consoles and Accessories #852
- Bounce rate
- 33.73%
- Pages / visit
- 3.57
- Visit duration
- 00:01:01
- Industry
- Video Games Consoles and Accessories
- Top 3 channels
- Organic Search › Direct › Referrals (top channel 67.49%)
3. Growth pathhow the first users arrived and what kept it growing
Classification
Basics
Timeline
Growth loop
Revenue and scale clues
Confidence and gaps
Other sites that started via “External event tailwind”
Similar sitessame category, also growing via Viral
FAQ
How many checkout visits does Pslscale get per month?
About 17,192 last month (Similarweb estimate), #170 of 606; the month before was 414. Opening checkout is not paying, so this is not revenue.
Where do Pslscale's new users come from?
New-user source: Viral (Built-in sharing). The site has invite or share mechanics, and direct plus brand search is the largest source Search 67.5%, non-brand search about 40% (psl scale, psl rating and psl score are themselves jargon terms), direct 24.4%. The input classifies it as viral: the free-result share card carries a QR code pointing to the homepage. Returning users come back to retest or buy reports.
How much does Pslscale cost?
Free credits on signup to see the overall score; a rating costs 10 credits, a full report 200 credits; a guest full report is $3 one-time
Dossier confidence: high. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.
The number: checkout visits is Similarweb's estimate of visits from the site to a checkout payment page; opening checkout is not paying, so this is not revenue. Small sites land on fixed buckets.
Data through last month. Page updated 2026-10-26.