Level-based coding learning platform where users learn 15+ programming languages, build small projects and earn certificates.
Three childhoodOne-line growth story, compiled by us from public sources; speculation is marked separately below.
Checkout: checkout.stripe.com
New-user source: SEO (Non-brand search). Traffic is direct 57.7%, search 41%, brand keywords 74.1%; about 25% of new users come from non-brand search, from non-coding tool keywords like kaomoji and morse code translator. Referrals are small: toolify.ai 3.3%, vk.ru 2.54%, learnpython.org 2.23%; returning users mostly come back directly.
Semrush source breakdown (desktop)
| Attributable new users, last month | Share |
|---|---|
| SEO | 25% |
| Other | 75% |
Direct + brand search 74%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.
| Country | Share of visits |
|---|---|
| United States | 15.39% |
| India | 11.79% |
| Russia | 11.74% |
| Brazil | 4.28% |
| Pakistan | 3.73% |
Countries (Semrush): United States 15.4%, Bangladesh 13.4%, Russian Federation 9.3%, India 8.6%, Brazil 5.2%
English (lang is en-US; homepage blocked by Cloudflare, body not verified)
YouTube, Facebook, WhatsApp Webapp; Messaging: WhatsApp
| Source | Share |
|---|---|
| ChatGPT | 0.17 |
| Gemini | 0.1 |
| Perplexity | 0.01 |
AI referrals (Semrush): ChatGPT 9,792 (0.17%), Gemini 5,783 (0.10%), Perplexity 742 (0.01%), Claude 706 (0.01%), duck.ai 406 (0.01%)
29.7K keywords · brand ~74% · organic 99.18% / paid 0.82%
| Similarweb top 5 keywords |
|---|
| kaomoji |
| coddy tech |
| morse code translator |
| coddy |
| c |
Non-brand queries: kaomoji, morse code translator, c
38 referring sites
| Site | Share of referrals |
|---|---|
| toolify.ai | 3.3% |
| vk.ru | 2.54% |
| learnpython.org | 2.23% |
| Category | Share of referrals |
|---|---|
| Computers Electronics and Technology - Other | 16.7% |
| Programming and Developer Software | 10.92% |
| Search Engines | 6.94% |
| Graphics Multimedia and Web Design | 3.32% |
| Education | 3.16% |
About 17,192 last month (Similarweb estimate), #191 of 606; the month before was 9,217. Opening checkout is not paying, so this is not revenue.
New-user source: SEO (Non-brand search). New users mostly come from need-based searches Traffic is direct 57.7%, search 41%, brand keywords 74.1%; about 25% of new users come from non-brand search, from non-coding tool keywords like kaomoji and morse code translator. Referrals are small: toolify.ai 3.3%, vk.ru 2.54%, learnpython.org 2.23%; returning users mostly come back directly.
Not found
Dossier confidence: low. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.
The number: checkout visits is Similarweb's estimate of visits from the site to a checkout payment page; opening checkout is not paying, so this is not revenue. Small sites land on fixed buckets.
Data through last month. Page updated 2026-10-26.
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