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Migaku

A language learning tool that uses a browser extension and a mobile app to turn unknown words from Netflix, YouTube and web content into flashcards in one click.

migaku.com ↗Education & examsUnited States 32.75%, Japan 6.56%, Italy 5.18%#207 of 606
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Checkout visits, last month
14,888
#207 of 606
vs prior month
▲ 512×
29 → 14,888, gain +14,859
Website visits, last month
780,100
Similarweb, last month; about 1.9 of every 100 visits reach checkout
Similarweb global rank
64,526
#69 in Reference Materials/Dictionaries and Encyclopedias
Take-off year
2020
Team: small team
How it startedExisting audienceThe maker brought an existing audience, community or client base into the product
New-user source nowSEONew users mostly come from need-based searches
Growth engineCreators or communityCreators keep bringing users, or the maker runs a community
Spreads purely by itselfMixed
A tool company One-line growth story, compiled by us from public sources; speculation is marked separately below.

Checkout visits over time

8K4–6 months ago avg
17K3 months ago
292 months ago
15KLast month
Checkout4–6 months ago avg3 months ago2 months agoLast month
checkout.stripe.com7,86717,297012,894
invoice.stripe.com3710291,994

1. Productwhat it sells, to whom, and how it charges

Product
A language learning tool that uses a browser extension and a mobile app to turn unknown words from Netflix, YouTube and web content into flashcards in one click.
Users
People teaching themselves Japanese, Chinese, Korean and other languages through native-language shows and films
Positioning
Learn languages through real video content, combined with Anki-style spaced repetition
Pricing
USD 10/month; USD 15/month (Early Access); USD 499 one-time lifetime Billing: mixed Free tier: no Source: Existing
Prices on site
USD 10/month; USD 15/month (Early Access) (mixed)
Team
small team
Acquisition entry points on site
Discord community, app store
“'Join our active Discord community!' (21,781 members); 'our 10-day free trial. No credit card required'; 'we are a ~30 person team'”Quote from the site

2. Channelswhere new users come from and what the traffic looks like

New-user source: SEO (Non-brand search). Direct 50.4%, search 42.6%, social 7.1% (YouTube, Facebook, Reddit); non-brand search about 17%, from long-tail terms like '住所 英語 変換' and 'th sonido en ingles nombre'. There is also a Discord community, and referrals include simplycodes.com 1.6% (a coupon code site).

Last month's traffic sources

Search 43%Social 7%Direct 50%

Semrush source breakdown (desktop)

Five-class attribution

Attributable new users, last monthShare
SEO17%
7%
Other76%

Direct + brand search 76%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.

Countries

CountryShare of visits
United States32.75%
Japan6.56%
Italy5.18%
Vietnam4.05%
Australia4.05%

Countries (Semrush): United States 36.4%, Japan 13.3%, United Kingdom 8.0%, Canada 5.8%, Australia 4.2%

Language

Mostly English, plus Japanese and Spanish

Social sources

YouTube, Facebook, Reddit

AI assistants

SourceShare
ChatGPT0.14
Claude0.12
Gemini0.1

AI referrals (Semrush): ChatGPT 758 (0.14%), Claude 652 (0.12%), Gemini 512 (0.10%), Perplexity 95 (0.02%)

Keywords

15.8K keywords · brand ~76% · organic 95.16% / paid 4.84%

Similarweb top 5 keywords
migaku
住所 英語 変換
migaku extension
migaku anki
th sonido en ingles nombre

Non-brand queries: 住所 英語 変換, th sonido en ingles nombre

Referring sites

8 referring sites

SiteShare of referrals
eastbourne-college.co.uk1.68%
simplycodes.com1.6%
theresanaiforthat.com0.37%

Referrer categories

CategoryShare of referrals
Dictionaries and Encyclopedias20.37%
Programming and Developer Software5.12%
Computers Electronics and Technology - Other2.74%
Digital Marketing1.6%
Computer Security0.22%

Site metrics (Similarweb, last month)

Visits, last 3 months
780.1K (3 months)
Visits MoM
-4.5%
Country rank
United States #39531
Category rank
Reference Materials/Dictionaries and Encyclopedias #69
Bounce rate
42.92%
Pages / visit
3.29
Visit duration
00:03:10
Industry
Dictionaries and Encyclopedias
Top 3 channels
Direct › Organic Search › Referrals (top channel 50.58%)
Semrush monthly visits
3 months ago 614,106 · 2 months ago 714,604 · Last month 531,686 Semrush scale, ~3–4× Similarweb
Semrush organic / paid search visits
401,142 / 70
Semrush source breakdown (desktop)
Direct 45.5%, google.com · Google organic 36.9%, youtube.com 5.2%, bing.com 1.5%, reddit.com 1.1%

3. Growth pathhow the first users arrived and what kept it growing

Classification

Basics

Timeline

Growth loop

Revenue and scale clues

Confidence and gaps

🔒 Unlock with ProSee the timeline, growth loop, revenue clues and every source

Other sites that started via “Existing audience”

Similar sitessame category, also growing via SEO

FAQ

How many checkout visits does Migaku get per month?

About 14,888 last month (Similarweb estimate), #207 of 606; the month before was 29. Opening checkout is not paying, so this is not revenue.

Where do Migaku's new users come from?

New-user source: SEO (Non-brand search). New users mostly come from need-based searches Direct 50.4%, search 42.6%, social 7.1% (YouTube, Facebook, Reddit); non-brand search about 17%, from long-tail terms like '住所 英語 変換' and 'th sonido en ingles nombre'. There is also a Discord community, and referrals include simplycodes.com 1.6% (a coupon code site).

How much does Migaku cost?

USD 10/month; USD 15/month (Early Access); USD 499 one-time lifetime

Dossier confidence: high. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.

The number: checkout visits is Similarweb's estimate of visits from the site to a checkout payment page; opening checkout is not paying, so this is not revenue. Small sites land on fixed buckets.

Data through last month. Page updated 2026-10-26.