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Eutraining

EPSO (EU institutions recruitment exam) prep platform: question bank practice, mock exams, written test grading, live classes and one-on-one coaching, plus free content such as EU job listings and a salary calculator.

eutraining.eu ↗Education & examsBelgium 21.7%, Italy 18.57%, Germany 11.05%#232 of 606
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Checkout visits, last month
12,894
#232 of 606
vs prior month
New
0 → 12,894, gain +12,894
Website visits, last month
195,300
Similarweb, last month; about 6.6 of every 100 visits reach checkout
Similarweb global rank
201,347
#132 in Law and Government/Government
Take-off year
2006
How it startedExisting audienceThe maker brought an existing audience, community or client base into the product
New-user source nowSEONew users mostly come from need-based searches
Growth engineSearch rankingHolds search rankings for need-based queries
Spreads purely by itselfMixed
Two founders frOne-line growth story, compiled by us from public sources; speculation is marked separately below.

Checkout visits over time

04–6 months ago avg
03 months ago
02 months ago
13KLast month

Checkout: checkout.stripe.com

1. Productwhat it sells, to whom, and how it charges

Product
EPSO (EU institutions recruitment exam) prep platform: question bank practice, mock exams, written test grading, live classes and one-on-one coaching, plus free content such as EU job listings and a salary calculator.
Users
European job seekers preparing for EPSO AD5/AD7/CAST and other EU civil service selection exams, with Belgium, Italy and Germany the largest
Positioning
A long-running (since 2006) vertical EPSO prep site with a large question bank (claims 17M+ question uses), covering all kinds of EPSO exams
Pricing
Free to register; AD5 packages basic €135, pro €275, full €395, premium €695 (list prices higher); single questions €0.17–0.21, written test grading €49 per submission, expert assessment €79 per assessment Billing: mixed Free tier: yes Source: Existing
Prices on site
AD5 basic €145.60 → €135; AD5 pro €335.50 → €275; AD5 full €705 → €395; AD5 premium €1,201 → €695; Verbal/Numerical/Abstract Reasoning €0.17 each; EU Knowledge Test €0.21 each; Digital Literacy €0.20 each; Written Test EUFTE €49 each; Evaluation by expert €79 each (mixed)
Price source
eutraining.eu
“No referral, share, group, embed, leaderboard or watermark; candidate testimonials only”Quote from the site

2. Channelswhere new users come from and what the traffic looks like

New-user source: SEO (Non-brand search). Direct 49.4%, search 38.0%, referral 7.6%; brand keywords account for 72.2% (eu training, eutraining), non-brand search about 15% (eu jobs, field-related mcq), with social from LinkedIn, YouTube and Facebook. Test takers repeatedly return directly to practice during their prep cycle.

Last month's traffic sources

Search 38%Referrals/email/paid 8%Direct 49%Unknown 5%

Top channel measured by Similarweb, others estimated by rank

Five-class attribution

Attributable new users, last monthShare
SEO15%
Other85%

Direct + brand search 72%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.

Countries

CountryShare of visits
Belgium21.7%
Italy18.57%
Germany11.05%
France8.3%
Spain8.06%

Language

English

Social sources

LinkedIn, YouTube, Facebook

Keywords

507 keywords · brand ~72% · organic 93.93% / paid 6.07%

Similarweb top 5 keywords
eu training
eutraining
eu training jobs
eu jobs
field-related mcq

Non-brand queries: eu jobs, field-related mcq

Referrer categories

CategoryShare of referrals
Human Resources14.16%
Computers Electronics and Technology - Other3.02%

Site metrics (Similarweb, last month)

Visits, last 3 months
195.3K (3 months)
Visits MoM
+24.65%
Country rank
Belgium #7947
Category rank
Law and Government/Government #132
Bounce rate
38.22%
Pages / visit
3.64
Visit duration
00:05:50
Industry
Government
Top 3 channels
Direct › Organic Search › Referrals (top channel 49.4%)

3. Growth pathhow the first users arrived and what kept it growing

Classification

Basics

Timeline

Growth loop

Revenue and scale clues

Confidence and gaps

🔒 Unlock with ProSee the timeline, growth loop, revenue clues and every source

Other sites that started via “Existing audience”

Similar sitessame category, also growing via SEO

FAQ

How many checkout visits does Eutraining get per month?

About 12,894 last month (Similarweb estimate), #232 of 606; the month before was 0. Opening checkout is not paying, so this is not revenue.

Where do Eutraining's new users come from?

New-user source: SEO (Non-brand search). New users mostly come from need-based searches Direct 49.4%, search 38.0%, referral 7.6%; brand keywords account for 72.2% (eu training, eutraining), non-brand search about 15% (eu jobs, field-related mcq), with social from LinkedIn, YouTube and Facebook. Test takers repeatedly return directly to practice during their prep cycle.

How much does Eutraining cost?

Free to register; AD5 packages basic €135, pro €275, full €395, premium €695 (list prices higher); single questions €0.17–0.21, written test grading €49 per submission, expert assessment €79 per assessment

Dossier confidence: high. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.

The number: checkout visits is Similarweb's estimate of visits from the site to a checkout payment page; opening checkout is not paying, so this is not revenue. Small sites land on fixed buckets.

Data through last month. Page updated 2026-10-26.