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Thetawave

AI study note tool that turns lecture recordings, files and videos into notes, flashcards, quizzes and mind maps in real time.

thetawave.ai ↗Education & examsTaiwan 21.92%, Malaysia 20.6%, Korea, Republic of 13.81%#194 of 606
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Checkout visits, last month
17,192
#194 of 606
vs prior month
▲ 41×
414 → 17,192, gain +16,778
Website visits, last month
492,700
Similarweb, last month; about 3.5 of every 100 visits reach checkout
Similarweb global rank
90,441
#133 in Science and Education/Education
Take-off year
2025
How it startedPaid adsEarly users bought with ads
New-user source nowSEONew users mostly come from need-based searches
Growth engineCreator supplyCreators publish on it and their content brings users
Spreads purely by itselfNo
Two Beijing higOne-line growth story, compiled by us from public sources; speculation is marked separately below.

Checkout visits over time

20K4–6 months ago avg
03 months ago
4142 months ago
17KLast month

Checkout: checkout.stripe.com

1. Productwhat it sells, to whom, and how it charges

Product
AI study note tool that turns lecture recordings, files and videos into notes, flashcards, quizzes and mind maps in real time.
Users
College students, with the most users in Taiwan, Malaysia and South Korea
Positioning
Real-time notes during class, and deeper penetration in Asian student markets like Taiwan/Malaysia/Korea than Western competitors
Pricing
Free $0; Pro $118.80/year (about $0.33/day), 30% off on day one at $83.16; custom campus pricing Billing: subscription Free tier: yes Source: Existing
Prices on site
Free $0 forever; Pro $118.80/year ($0.33/day); Pro day-1 $83.16 (30% off today); Campus custom (subscription)
Acquisition entry points on site
creator program, Discord community, app store
Price source
thetawave.ai
“'Try for free'; Creator Program link (/creator-program); Discord link; App Store/Google Play badges”Quote from the site

2. Channelswhere new users come from and what the traffic looks like

New-user source: SEO (Non-brand search). Search 45.7%, direct 39%, referrals 9.1%; about 18% of new users come from non-brand search, but the main terms are the Korean brand name '세타웨이브' and the misspelling thewaveai, so it is still effectively brand search. Social from YouTube, Facebook, Instagram; also a creator program and Discord.

Last month's traffic sources

Search 46%Referrals/email/paid 9%Direct 39%Unknown 6%

Top channel measured by Similarweb, others estimated by rank

Five-class attribution

Attributable new users, last monthShare
SEO18%
Other82%

Direct + brand search 66%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.

Countries

CountryShare of visits
Taiwan21.92%
Malaysia20.6%
Korea, Republic of13.81%
India7.46%
United States7.06%

Language

English

Social sources

YouTube, Facebook, Instagram

Keywords

992 keywords · brand ~66% · organic 94.49% / paid 5.51%

Similarweb top 5 keywords
thetawave ai
thetawave
세타웨이브
theta wave ai
thewaveai

Non-brand queries: 세타웨이브, thewaveai

Site metrics (Similarweb, last month)

Visits, last 3 months
492.7K (3 months)
Visits MoM
+22.71%
Country rank
Taiwan #3398
Category rank
Science and Education/Education #133
Bounce rate
41.32%
Pages / visit
3.78
Visit duration
00:02:21
Industry
Education
Top 3 channels
Direct › Organic Search › Referrals (top channel 39.03%)

3. Growth pathhow the first users arrived and what kept it growing

Classification

Basics

Timeline

Growth loop

Revenue and scale clues

Confidence and gaps

🔒 Unlock with ProSee the timeline, growth loop, revenue clues and every source

Other sites that started via “Paid ads”

Similar sitessame category, also growing via SEO

FAQ

How many checkout visits does Thetawave get per month?

About 17,192 last month (Similarweb estimate), #194 of 606; the month before was 414. Opening checkout is not paying, so this is not revenue.

Where do Thetawave's new users come from?

New-user source: SEO (Non-brand search). New users mostly come from need-based searches Search 45.7%, direct 39%, referrals 9.1%; about 18% of new users come from non-brand search, but the main terms are the Korean brand name '세타웨이브' and the misspelling thewaveai, so it is still effectively brand search. Social from YouTube, Facebook, Instagram; also a creator program and Discord.

How much does Thetawave cost?

Free $0; Pro $118.80/year (about $0.33/day), 30% off on day one at $83.16; custom campus pricing

Dossier confidence: high. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.

The number: checkout visits is Similarweb's estimate of visits from the site to a checkout payment page; opening checkout is not paying, so this is not revenue. Small sites land on fixed buckets.

Data through last month. Page updated 2026-10-26.