quietmoneyNationalfundforwomen
Nonprofit membership organization for women in the US: pay an annual fee to get merchant discounts, free product drops from a 'Zero Dollar Store', and microgrants.
Rebecca Lee FunOne-line growth story, compiled by us from public sources; speculation is marked separately below.
Checkout visits over time
Checkout: checkout.stripe.com
1. Productwhat it sells, to whom, and how it charges
- Product
- Nonprofit membership organization for women in the US: pay an annual fee to get merchant discounts, free product drops from a 'Zero Dollar Store', and microgrants.
- Users
- Adult women in the US, especially everyday women looking for discounts on living expenses and small grants
- Positioning
- Very low annual fee ($1.25/month) that bundles discounts, free products and grants into member benefits
- Pricing
- Membership $15/year (about $1.25/month); Founding Member $100/year (sponsors 5 women's memberships) Billing: subscription Free tier: no Source: Available
- Prices on site
- $15/yr membership ($1.25/mo) / $100/yr Founding member
- Team
- small team
“"Founding members join for $100 a year and leave the door open for five other women to join with sponsored memberships." "Items sell out fast — check back often"”Quote from the site
2. Channelswhere new users come from and what the traffic looks like
New-user source: SEO (Non-brand search). Direct 62.7%, search 28.0%, non-brand search about 9% (micro grants), plus 5.6% display ads. Social sources are YouTube and LinkedIn. Returning users come back for the Zero Dollar Store's daily new drops ('check back often').
Last month's traffic sources
Top channel measured by Similarweb, others estimated by rank
Five-class attribution
| Attributable new users, last month | Share |
|---|---|
| SEO | 9% |
| Other | 91% |
Direct + brand search 81%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.
Countries
| Country | Share of visits |
|---|---|
| United States | 100% |
Language
English
Social sources
YouTube, LinkedIn
Keywords
3 keywords · brand ~81% · organic 100% / paid 0%
| Similarweb top 5 keywords |
|---|
| national fund for women |
| national fund for women microgrants |
| micro grants |
Non-brand queries: micro grants
Referrer categories
| Category | Share of referrals |
|---|---|
| Computers Electronics and Technology - Other | 99.69% |
Site metrics (Similarweb, last month)
- Visits MoM
- +1132%
- Country rank
- United States #63100
- Bounce rate
- 37.25%
- Pages / visit
- 5.00
- Visit duration
- 00:04:16
- Industry
- Unknown
- Top 3 channels
- Direct › Organic Search › Display (top channel 62.73%)
3. Growth pathhow the first users arrived and what kept it growing
Classification
Basics
Timeline
Growth loop
Revenue and scale clues
Confidence and gaps
Other sites that started via “Paid ads”
Similar sitessame category, also growing via SEO
FAQ
How many checkout visits does Nationalfundforwomen get per month?
About 17,192 last month (Similarweb estimate), #158 of 606; the month before was 414. Opening checkout is not paying, so this is not revenue.
Where do Nationalfundforwomen's new users come from?
New-user source: SEO (Non-brand search). New users mostly come from need-based searches Direct 62.7%, search 28.0%, non-brand search about 9% (micro grants), plus 5.6% display ads. Social sources are YouTube and LinkedIn. Returning users come back for the Zero Dollar Store's daily new drops ('check back often').
How much does Nationalfundforwomen cost?
Membership $15/year (about $1.25/month); Founding Member $100/year (sponsors 5 women's memberships)
Dossier confidence: high. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.
The number: checkout visits is Similarweb's estimate of visits from the site to a checkout payment page; opening checkout is not paying, so this is not revenue. Small sites land on fixed buckets.
Data through last month. Page updated 2026-10-26.