Music production news blog: collects free VST plugins, discounts and tutorials, with monthly music challenges and feedback threads for tracks.
A personal musiOne-line growth story, compiled by us from public sources; speculation is marked separately below.
Checkout: gumroad.com
“'Monthly Music Challenge – this month'; 'Music Feedback Thread'; 'Advertise on BPB'; 'SUPPORT BPB ❤️'”Quote from the site
New-user source: SEO (Non-brand search). Search 46.6%, direct 37.9%, email 9.3%; non-brand search about 37%, with terms like vst plugin, zl equalizer, drumflx, free autotune plugin. Referrers include audiosex.pro 4.77%, kvraudio.com 3.72%, meta.ai 3.23%, and social is Reddit and YouTube; long-time readers return through direct visits and email.
Top channel measured by Similarweb, others estimated by rank
| Attributable new users, last month | Share |
|---|---|
| SEO | 37% |
| Other | 63% |
Direct + brand search 47%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.
| Country | Share of visits |
|---|---|
| United States | 22.71% |
| United Kingdom | 8.09% |
| Germany | 6.18% |
| Spain | 5.19% |
| India | 4.91% |
English
Reddit, YouTube, Facebook
meta.ai 3.23% (referral)
6K keywords · brand ~47% · organic 100% / paid 0%
| Similarweb top 5 keywords |
|---|
| bedroom producers blog |
| vst plugin |
| zl equalizer |
| drumflx |
| free autotune plugin |
Non-brand queries: vst plugin, zl equalizer, drumflx, free autotune plugin
28 referring sites
| Site | Share of referrals |
|---|---|
| audiosex.pro | 4.77% |
| kvraudio.com | 3.72% |
| meta.ai | 3.23% |
| Category | Share of referrals |
|---|---|
| Music | 14.18% |
| Graphics Multimedia and Web Design | 13.61% |
| Programming and Developer Software | 9.11% |
| Computers Electronics and Technology - Other | 4.88% |
| News & Media Publishers | 4.68% |
About 45,044 last month (Similarweb estimate), #48 of 606; the month before was 32,177. Opening checkout is not paying, so this is not revenue.
New-user source: SEO (Non-brand search). New users mostly come from need-based searches Search 46.6%, direct 37.9%, email 9.3%; non-brand search about 37%, with terms like vst plugin, zl equalizer, drumflx, free autotune plugin. Referrers include audiosex.pro 4.77%, kvraudio.com 3.72%, meta.ai 3.23%, and social is Reddit and YouTube; long-time readers return through direct visits and email.
Free to read; supported by ad placements and voluntary reader support (Support BPB)
Dossier confidence: medium. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.
The number: checkout visits is Similarweb's estimate of visits from the site to a checkout payment page; opening checkout is not paying, so this is not revenue. Small sites land on fixed buckets.
Data through last month. Page updated 2026-10-26.
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