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Studley

An AI study tool that turns any material into notes, flashcards, quizzes and podcasts, used for exam prep and homework.

studley.ai ↗Education & examsUnited States 28.72%, Philippines 9.77%, Canada 7.39%#199 of 606
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Checkout visits, last month
17,192
#199 of 606
vs prior month
▼ 52%
35,626 → 17,192, gain −18,434
Website visits, last month
1,300,000
Similarweb, last month; about 1.3 of every 100 visits reach checkout
Similarweb global rank
38,907
#67 in Education
Take-off year
2025
How it startedCreator or press sparkSet off by streamers, creators or press coverage
New-user source nowOtherMostly referrals, email or paid, or mostly direct with no clear source
Growth engineCreator supplyCreators publish on it and their content brings users
Spreads purely by itselfNo
A student team One-line growth story, compiled by us from public sources; speculation is marked separately below.

Checkout visits over time

36K4–6 months ago avg
12K3 months ago
36K2 months ago
17KLast month

Checkout: checkout.stripe.com

1. Productwhat it sells, to whom, and how it charges

Product
An AI study tool that turns any material into notes, flashcards, quizzes and podcasts, used for exam prep and homework.
Users
Students in the United States, the Philippines and Canada
Positioning
One piece of material generates multiple study formats (including podcasts), claiming 4 million student users
Pricing
Not found
Price source
studley.ai
“Studley AI Study Tool – Ace Your Exams & Crush Your Homework”Quote from the site

2. Channelswhere new users come from and what the traffic looks like

New-user source: Other (Direct / referral / email / paid). Direct 67.4%, search 32.6%, all search is brand keywords (100%), and new users are classed as Other. Referrals come from AI tool directories theresanaiforthat.com 1.37% and toolify.ai 0.76%; among AI referrals, ChatGPT is 0.91.

Last month's traffic sources

Search 33%Direct 67%

Semrush source breakdown (desktop)

Five-class attribution

Attributable new users, last monthShare
Other100%

Direct + brand search 100%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.

Countries

CountryShare of visits
United States28.72%
Philippines9.77%
Canada7.39%
India6.71%
Peru6.54%

Countries (Semrush): United States 21.0%, Canada 7.9%, India 7.7%, Bangladesh 7.4%, Poland 6.2%

Language

English (only the title and description were fetched)

Social sources

YouTube, Facebook, X (Twitter)

AI assistants

SourceShare
ChatGPT0.91
turbo.ai0.29
Gemini0.03

AI referrals (Semrush): ChatGPT 8,846 (0.91%), turbo.ai 2,866 (0.29%), Gemini 320 (0.03%), Claude 279 (0.03%)

Keywords

2.2K keywords · brand ~100% · organic 99.99% / paid 0.01%

Similarweb top 5 keywords
studley ai
studley
study ai
studly
studely ai

Referring sites

6 referring sites

SiteShare of referrals
theresanaiforthat.com1.37%
toolify.ai0.76%
jooble.com0.05%

Referrer categories

CategoryShare of referrals
Computers Electronics and Technology - Other31.32%
Programming and Developer Software6.11%
Graphics Multimedia and Web Design0.76%
Jobs and Employment0.05%

Site metrics (Similarweb, last month)

Visits, last 3 months
1.3M (3 months)
Visits MoM
+22.05%
Country rank
Philippines #1960
Category rank
Education #67
Bounce rate
38.33%
Pages / visit
4.44
Visit duration
00:04:06
Industry
Education
Top 3 channels
Direct › Organic Search › Referrals (top channel 48.1%)
Semrush monthly visits
3 months ago 689,537 · 2 months ago 839,914 · Last month 975,763 Semrush scale, ~3–4× Similarweb
Semrush organic / paid search visits
144,132 / 0
Semrush source breakdown (desktop)
Direct 61.5%, google.com · Google organic 28.3%, accounts.google.com 5.0%, bing.com 1.5%, stripe.com 0.4%

3. Growth pathhow the first users arrived and what kept it growing

Classification

Basics

Timeline

Growth loop

Revenue and scale clues

Confidence and gaps

🔒 Unlock with ProSee the timeline, growth loop, revenue clues and every source

Other sites that started via “Creator or press spark”

Similar sitessame category, also growing via Other

FAQ

How many checkout visits does Studley get per month?

About 17,192 last month (Similarweb estimate), #199 of 606; the month before was 35,626. Opening checkout is not paying, so this is not revenue.

Where do Studley's new users come from?

New-user source: Other (Direct / referral / email / paid). Mostly referrals, email or paid, or mostly direct with no clear source Direct 67.4%, search 32.6%, all search is brand keywords (100%), and new users are classed as Other. Referrals come from AI tool directories theresanaiforthat.com 1.37% and toolify.ai 0.76%; among AI referrals, ChatGPT is 0.91.

How much does Studley cost?

Not found

Dossier confidence: low. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.

The number: checkout visits is Similarweb's estimate of visits from the site to a checkout payment page; opening checkout is not paying, so this is not revenue. Small sites land on fixed buckets.

Data through last month. Page updated 2026-10-26.