Pay-per-view live streaming platform for combat sports events: viewers buy single-event tickets to watch Finnish/Nordic fight events online (such as ICE CAGE and 1VS1 Fighting).
LiveArena does One-line growth story, compiled by us from public sources; speculation is marked separately below.
Checkout: checkout.stripe.com
“Only CTA is 'Buy Stream Ticket · €12.99'; no referral/share/invite features”Quote from the site
New-user source: Social media (Organic social). Direct 85.3%, social 11.0% (YouTube, Instagram), search 2.2%; search queries are all brand keywords (livearena; brand keywords 87.5%), and new users come mainly from ticket links the event organizers post on social platforms. Visits cluster around fight days, 34,384 last month; existing users come back for the next event.
Top channel measured by Similarweb, others estimated by rank
| Attributable new users, last month | Share |
|---|---|
| 11% | |
| Other | 89% |
Direct + brand search 88%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.
| Country | Share of visits |
|---|---|
| Finland | 100% |
English (with a language switcher)
YouTube, Instagram
13 keywords · brand ~88% · organic 100% / paid 0%
| Similarweb top 5 keywords |
|---|
| livearena |
| livearena.io |
| live areena io |
| live arena |
| arena live |
5 referring sites
| Site | Share of referrals |
|---|---|
| apple.com | 4.9% |
| yahoo.com | 4.76% |
| Category | Share of referrals |
|---|---|
| Ecommerce and Shopping - Other | 62.48% |
| Casinos | 9.61% |
| Computers Electronics and Technology - Other | 4.9% |
About 34,384 last month (Similarweb estimate), #70 of 606; the month before was 828. Opening checkout is not paying, so this is not revenue.
New-user source: Social media (Organic social). New users mostly come from YouTube, X, Reddit, TikTok and the like Direct 85.3%, social 11.0% (YouTube, Instagram), search 2.2%; search queries are all brand keywords (livearena; brand keywords 87.5%), and new users come mainly from ticket links the event organizers post on social platforms. Visits cluster around fight days, 34,384 last month; existing users come back for the next event.
Single-event stream tickets €12.99–€14.99
Dossier confidence: medium. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.
The number: checkout visits is Similarweb's estimate of visits from the site to a checkout payment page; opening checkout is not paying, so this is not revenue. Small sites land on fixed buckets.
Data through last month. Page updated 2026-10-26.
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