Helper tool for EA FC 27 Ultimate Team (FUT): a browser extension and mobile app that use AI to auto-complete Squad Building Challenges (SBCs) in one click, plus bulk pack opening, squad building and more.
UK company FUTGOne-line growth story, compiled by us from public sources; speculation is marked separately below.
Checkout: checkout.stripe.com
“'Free forever, no card required' with daily free SBC solves; 'Trusted by top FUT creators' testimonials; Discord 'Active community'; '740,000+ active users'”Quote from the site
New-user source: Other (Direct / referral / email / paid). Direct 48.4%, referral 38.7%, search 7.7% (brand keywords 54.5%, plus competitor terms like 'fut gg'). Social sources are YouTube, X and Discord, driven by FUT content creator recommendations and the Discord community; existing users return daily during the game season. Traffic follows the game cycle: 57,737 two months ago, 21,490 last month
Top channel measured by Similarweb, others estimated by rank
| Attributable new users, last month | Share |
|---|---|
| SEO | 2% |
| Other | 98% |
Direct + brand search 54%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.
| Country | Share of visits |
|---|---|
| United States | 11.95% |
| United Kingdom | 8.01% |
| Spain | 7.76% |
| Denmark | 4.73% |
| Brazil | 4.48% |
Mainly English, with a language switcher
YouTube, X (Twitter), Discord; Messaging: Discord
521 keywords · brand ~54% · organic 100% / paid 0%
| Similarweb top 5 keywords |
|---|
| futgenie |
| fut genie |
| fut gg |
| futgenie.gg |
| futgenie extension |
Non-brand queries: fut gg
| Category | Share of referrals |
|---|---|
| Video Games Consoles and Accessories | 95.42% |
About 21,490 last month (Similarweb estimate), #134 of 606; the month before was 57,737. Opening checkout is not paying, so this is not revenue.
New-user source: Other (Direct / referral / email / paid). Mostly referrals, email or paid, or mostly direct with no clear source Direct 48.4%, referral 38.7%, search 7.7% (brand keywords 54.5%, plus competitor terms like 'fut gg'). Social sources are YouTube, X and Discord, driven by FUT content creator recommendations and the Discord community; existing users return daily during the game season. Traffic follows the game cycle: 57,737 two months ago, 21,490 last month
Free £0/mo (5 solves per day, with ads); Standard £6.49/mo + VAT; save 42% on annual
Dossier confidence: high. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.
The number: checkout visits is Similarweb's estimate of visits from the site to a checkout payment page; opening checkout is not paying, so this is not revenue. Small sites land on fixed buckets.
Data through last month. Page updated 2026-10-26.
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