An AI presidential simulation game: players pick a campaign team, set a platform, debate, run the campaign and govern, while AI-generated voter personas react and score in real time.
A London-based One-line growth story, compiled by us from public sources; speculation is marked separately below.
Checkout: checkout.stripe.com
“SHARE YOUR SCORE; Share on 𝕏 / WhatsApp / Reddit; Workshop: Community-built scenario packs; Today's Election Hall of Fame; built by a small indie team; Join 200,000+ players”Quote from the site
New-user source: Other (Direct / referral / email / paid). In the channel split, paid social is about 49.9%, direct 33.5%, search 10%; new users come mainly from ads (social sources X, Facebook, Reddit). Search terms are mostly president simulator, fantasy president and the like, with brand keywords at 43.5%. The site has share-your-score to X/WhatsApp/Reddit and a hall-of-fame leaderboard; returning users come back via direct. 51,576 visits last month, +240.79% month over month.
Top channel measured by Similarweb, others estimated by rank
| Attributable new users, last month | Share |
|---|---|
| 44% | |
| Other | 56% |
Direct + brand search 44%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.
| Country | Share of visits |
|---|---|
| United States | 83.23% |
| United Kingdom | 6.86% |
| Poland | 2.14% |
| India | 1.12% |
| Australia | 1.12% |
English
X-twitter, Facebook, Reddit
146 keywords · brand ~44% · organic 100% / paid 0%
| Similarweb top 5 keywords |
|---|
| president simulator |
| fantasy president |
| fantasy president career |
| fantasy president simulator |
| fantasypresidentcareer |
| Category | Share of referrals |
|---|---|
| Computers Electronics and Technology - Other | 68.52% |
| Law and Government - Other | 5.11% |
About 51,576 last month (Similarweb estimate), #39 of 606; the month before was 10,045. Opening checkout is not paying, so this is not revenue.
New-user source: Other (Direct / referral / email / paid). Mostly referrals, email or paid, or mostly direct with no clear source In the channel split, paid social is about 49.9%, direct 33.5%, search 10%; new users come mainly from ads (social sources X, Facebook, Reddit). Search terms are mostly president simulator, fantasy president and the like, with brand keywords at 43.5%. The site has share-your-score to X/WhatsApp/Reddit and a hall-of-fame leaderboard; returning users come back via direct. 51,576 visits last month, +240.79% month over month.
Free to play; subscription £5.99/month, £59.99/year.
Dossier confidence: medium. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.
The number: checkout visits is Similarweb's estimate of visits from the site to a checkout payment page; opening checkout is not paying, so this is not revenue. Small sites land on fixed buckets.
Data through last month. Page updated 2026-10-26.
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