Dumbphone Finder by creator Jose Briones: helps people choose low-distraction feature phones, with reviews, a forum, a book and a course, monetized through affiliate links and discount codes.
Jose Briones waOne-line growth story, compiled by us from public sources; speculation is marked separately below.
Checkout: buy.stripe.com
“Click this to get 10% OFF any phone by using code JOSEBRIONES”Quote from the site
New-user source: Viral (Built-in sharing). Organic search 63.9%, social 21.7%, direct 14.5%, brand keywords make up 78.3% (dumb phone, dumb phone finder), classified as referral-reward spread (discount code JOSEBRIONES for 10% off). Social comes from Reddit, YouTube and X, and the author's YouTube reviews bring people in. Returning users come back for the forum and new reviews.
Semrush source breakdown (desktop)
| Attributable new users, last month | Share |
|---|---|
| 22% | |
| 78% |
Direct + brand search 78%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.
| Country | Share of visits |
|---|---|
| United States | 46.09% |
| Germany | 7.46% |
| Spain | 5.47% |
| Canada | 4.6% |
| United Kingdom | 4.24% |
Countries (Semrush): United States 42.8%, Turkey 10.6%, Australia 7.8%, Germany 5.3%, Romania 3.8%
English
Reddit, YouTube, X (Twitter)
| Source | Share |
|---|---|
| Gemini | 0.19 |
AI referrals (Semrush): Gemini 263 (0.19%)
376 keywords · brand ~78% · organic 100% / paid 0%
| Similarweb top 5 keywords |
|---|
| dumb phone |
| dumb phones |
| dumb phone finder |
| dumbphone finder |
| dumb phone with whatsapp |
| Category | Share of referrals |
|---|---|
| Programming and Developer Software | 0.3% |
About 7,538 last month (Similarweb estimate), #489 of 606; the month before was 13,301. Opening checkout is not paying, so this is not revenue.
New-user source: Viral (Built-in sharing). The site has invite or share mechanics, and direct plus brand search is the largest source Organic search 63.9%, social 21.7%, direct 14.5%, brand keywords make up 78.3% (dumb phone, dumb phone finder), classified as referral-reward spread (discount code JOSEBRIONES for 10% off). Social comes from Reddit, YouTube and X, and the author's YouTube reviews bring people in. Returning users come back for the forum and new reviews.
Free for readers; earns commission through affiliate links/discount codes, and also sells a book and a course (prices Not found)
Dossier confidence: medium. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.
The number: checkout visits is Similarweb's estimate of visits from the site to a checkout payment page; opening checkout is not paying, so this is not revenue. Small sites land on fixed buckets.
Data through last month. Page updated 2026-10-26.
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