quietmoneyDelivrdto
Delivrd, a car-buying concierge service: a dedicated advisor negotiates prices with dealers for the buyer, handles paperwork and arranges delivery, so the buyer never has to go to the dealership.
Tomi Mikula (ToOne-line growth story, compiled by us from public sources; speculation is marked separately below.
Checkout visits over time
Checkout: buy.stripe.com
1. Productwhat it sells, to whom, and how it charges
- Product
- Delivrd, a car-buying concierge service: a dedicated advisor negotiates prices with dealers for the buyer, handles paperwork and arranges delivery, so the buyer never has to go to the dealership.
- Users
- US car buyers who don't want to haggle with dealers
- Positioning
- A car-buying concierge backed by founder Tomi Mikula's YouTube content
- Pricing
- New car deal negotiation $1,000 (Insta-Pay, paid via Stripe) Billing: one-time Free tier: no Source: Existing
- Prices on site
- $1000 Insta-Pay Deal Negotiation (New Cars Only), Stripe checkout (one-time)
- Team
- small team
- Acquisition entry points on site
- press coverage
- Price source
- delivrdto.me
“"I would 100% recommend doing it again"; Press page link; "First To Call List" for dealers; advocate Tomi; "Meet The Team"”Quote from the site
2. Channelswhere new users come from and what the traffic looks like
New-user source: SEO (Non-brand search). Mostly brand searches (delivrd, tomi mikula, delivrd reviews; brand keywords 77.7%), non-brand 11%; social 6.8% from YouTube; direct 33.8%. Viewers watch YouTube, then search the brand to reach the site.
Last month's traffic sources
Top channel measured by Similarweb, others estimated by rank
Five-class attribution
| Attributable new users, last month | Share |
|---|---|
| SEO | 11% |
| 7% | |
| Other | 82% |
Direct + brand search 78%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.
Countries
| Country | Share of visits |
|---|---|
| United States | 92.28% |
| Canada | 4.16% |
| United Kingdom | 1.93% |
| Germany | 0.84% |
| India | 0.51% |
Language
English
Social sources
YouTube
Keywords
95 keywords · brand ~78% · organic 100% / paid 0%
| Similarweb top 5 keywords |
|---|
| delivrd |
| deliverd |
| tomi mikula |
| delivrd car buying |
| delivrd reviews |
Non-brand queries: tomi mikula
Referrer categories
| Category | Share of referrals |
|---|---|
| Vehicles - Other | 29.62% |
Site metrics (Similarweb, last month)
- Visits, last 3 months
- 105.9K (3 months)
- Visits MoM
- -11.73%
- Country rank
- United States #80868
- Category rank
- Vehicles/Automotive Industry #653
- Bounce rate
- 36.22%
- Pages / visit
- 2.46
- Visit duration
- 00:02:05
- Industry
- Automotive Industry
- Top 3 channels
- Organic Search › Direct › Organic Social (top channel 54.99%)
3. Growth pathhow the first users arrived and what kept it growing
Classification
Basics
Timeline
Growth loop
Revenue and scale clues
Confidence and gaps
Other sites that started via “Creator or press spark”
Similar sitessame category, also growing via SEO
FAQ
How many checkout visits does Delivrdto get per month?
About 3,015 last month (Similarweb estimate), #606 of 606; the month before was 4,130. Opening checkout is not paying, so this is not revenue.
Where do Delivrdto's new users come from?
New-user source: SEO (Non-brand search). New users mostly come from need-based searches Mostly brand searches (delivrd, tomi mikula, delivrd reviews; brand keywords 77.7%), non-brand 11%; social 6.8% from YouTube; direct 33.8%. Viewers watch YouTube, then search the brand to reach the site.
How much does Delivrdto cost?
New car deal negotiation $1,000 (Insta-Pay, paid via Stripe)
Dossier confidence: medium. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.
The number: checkout visits is Similarweb's estimate of visits from the site to a checkout payment page; opening checkout is not paying, so this is not revenue. Small sites land on fixed buckets.
Data through last month. Page updated 2026-10-26.