quietmoneyRooftops
Roofing contractors enter an address to generate a report with roof area, pitch, a quote estimate, and hail storm history; the platform also offers an AI call answering service, website building, storm follow-up, and a CRM, aiming to replace measurement tools, answering services, and marketing agencies with a single platform.
Rooftop contracOne-line growth story, compiled by us from public sources; speculation is marked separately below.
Revenue over time
Real payments synced by TrustMRR, in USD, by calendar month, renewals included.
- MRR
- $1,124
- Revenue, last 30 days
- $2,847
- All-time revenue
- $26,412
- Active subscriptions
- 36
- Payments via
- Stripe
- Source
- TrustMRR, synced from the founder's payment account
1. Productwhat it sells, to whom, and how it charges
- Product
- Roofing contractors enter an address to generate a report with roof area, pitch, a quote estimate, and hail storm history; the platform also offers an AI call answering service, website building, storm follow-up, and a CRM, aiming to replace measurement tools, answering services, and marketing agencies with a single platform.
- Users
- Roofing contractors in the US, door-to-door sales reps, and estimators
- Positioning
- Combines roof measurement, storm data, an AI front desk, website building, and a CRM in one subscription at $39-$399/month, cheaper than buying the five separately, and lets people try 3 reports without signing up.
- Pricing
- AI Reports $49 monthly, or $39/month billed annually (30 reports); AI Pro $99, or $79/month billed annually; AI Employee $199, or $159/month billed annually; AI Unlimited $499, or $399/month billed annually; extra seats $39/month, extra phone lines $129/month; consulting project $5,000 (5 weeks); 3 free reports on signup, 7-day trial for Pro Billing: subscription Free tier: yes Source: Homepage
- Prices on site
- $39/mo yearly or $49/mo (AI Reports); $79/mo yearly or $99/mo (AI Pro); $159/mo yearly or $199/mo (AI Employee); $399/mo yearly or $499/mo (AI Unlimited); $39/mo extra seat; $129/mo extra phone line; $5,000 consulting (5-week program)
“No referral/share/gallery/embed visible; site-builder output is branded for the roofer, not Rooftops; "15,000+" reports generated”Quote from the site
2. Channelswhere new users come from and what the traffic looks like
New-user source: SEO (Non-brand search). Similarweb 2026-09: the top channel is direct at 39.15%, followed by organic search (estimated at about 46%) and referrals, with paid traffic at 0%; the search terms are all non-brand long sentences and industry terms, for example 'can you identify these residential asphalt shingles from an uploaded photo', 'roofing install ai quote software', 'roofing ai tool', 'roof ai', and 'roof measurements, instant estimates, roof visualizer app', with no rooftops brand terms, which suggests new users mainly come from roofing-industry searches and AI Q&A-style queries. The channels the founder self-reported on TrustMRR are content marketing, blog, SEO, Facebook, Reddit, X, email, Product Hunt, and word of mouth, and he says "near-zero acquisition cost, relying on organic traffic". The website has no referral rewards; existing users are retained through the report allowance in the subscription, the AI front desk, and the CRM.
Last month's traffic sources
Top channel measured by Similarweb, others estimated by rank
Five-class attribution
| Attributable new users, last month | Share |
|---|---|
| SEO | 46% |
| Other | 54% |
Direct + brand search 39%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.
Countries
| Country | Share of visits |
|---|---|
| United States | 99.34% |
| Turkey | 0.66% |
Language
English
Keywords
29 keywords · brand ~39% · organic 100% / paid 0%
| Similarweb top 5 keywords |
|---|
| can you identify these residential asphalt shingles from an uploaded photo |
| roofing install ai quote software |
| roofing ai tool |
| roof ai |
| roof measurements, instant estimates, roof visualizer app |
Non-brand queries: can you identify these residential asphalt shingles from an uploaded photo, roofing install ai quote software, roofing ai tool, roof ai, roof measurements, instant estimates, roof visualizer app
Site metrics (Similarweb, last month)
- Visits MoM
- -18.27%
- Country rank
- United States #1417441
- Bounce rate
- 33.92%
- Pages / visit
- 2.25
- Visit duration
- 00:00:43
- Top 3 channels
- Direct › Organic Search › Referrals (top channel 39.15%)
3. Growth pathhow the first users arrived and what kept it growing
Classification
Basics
Timeline
Growth loop
Revenue and scale clues
Confidence and gaps
Other sites that started via “Long-tail search”
Similar sitessame category, also growing via SEO
FAQ
How much revenue does Rooftops make per month?
About $620 last month (real payments synced by TrustMRR), #544 of 563 TrustMRR sites; the month before was $1,850.
Where do Rooftops's new users come from?
New-user source: SEO (Non-brand search). New users mostly come from need-based searches Similarweb 2026-09: the top channel is direct at 39.15%, followed by organic search (estimated at about 46%) and referrals, with paid traffic at 0%; the search terms are all non-brand long sentences and industry terms, for example 'can you identify these residential asphalt shingles from an uploaded photo', 'roofing install ai quote software', 'roofing ai tool', 'roof ai', and 'roof measurements, instant estimates, roof visualizer app', with no rooftops brand terms, which suggests new users mainly come from roofing-industry searches and AI Q&A-style queries. The channels the founder self-reported on TrustMRR are content marketing, blog, SEO, Facebook, Reddit, X, email, Product Hunt, and word of mouth, and he says "near-zero acquisition cost, relying on organic traffic". The website has no referral rewards; existing users are retained through the report allowance in the subscription, the AI front desk, and the CRM.
How much does Rooftops cost?
AI Reports $49 monthly, or $39/month billed annually (30 reports); AI Pro $99, or $79/month billed annually; AI Employee $199, or $159/month billed annually; AI Unlimited $499, or $399/month billed annually; extra seats $39/month, extra phone lines $129/month; consulting project $5,000 (5 weeks); 3 free reports on signup, 7-day trial for Pro
Dossier confidence: medium. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.
The numbers: revenue comes from TrustMRR: real payments synced automatically from the founder's Stripe or other payment account, summed by calendar month, renewals included, in USD. Site visits come from the Similarweb public page; where it shows none, they are estimated from global rank or the TrustMRR payment count, as noted on the page.
Data through last month. Page updated 2026-10-31.