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Onelink

Generates one link or QR code that automatically redirects visitors to the App Store, Google Play or a website based on their device, and tracks clicks.

onelink.to ↗Marketing & e-commerceUnited States 24.64%, India 13.36%, United Kingdom 9.54%#323 of 606
Open Onelink ↗← Back to the list
Checkout visits, last month
10,221
#323 of 606
vs prior month
▲ 249%
2,932 → 10,221, gain +7,289
Website visits, last month
8,643,000
Similarweb, last month; about 0.1 of every 100 visits reach checkout
Similarweb global rank
9,722
#107 in Computers Electronics and Technology - Other
Take-off year
2012
Team: small team
How it startedLong-tail searchGrew on search traffic for many specific need-based queries
New-user source nowOtherMostly referrals, email or paid, or mostly direct with no clear source
Growth engineBranded outputWhat the product makes carries the brand and advertises it
Spreads purely by itselfYes
In 2011, MobileOne-line growth story, compiled by us from public sources; speculation is marked separately below.

Checkout visits over time

21K4–6 months ago avg
2K3 months ago
3K2 months ago
10KLast month
Checkout4–6 months ago avg3 months ago2 months agoLast month
invoice.stripe.com4,5912,2692,93210,221
checkout.stripe.com16,567000

1. Productwhat it sells, to whom, and how it charges

Product
Generates one link or QR code that automatically redirects visitors to the App Store, Google Play or a website based on their device, and tracks clicks.
Users
App developers and marketers who need to put an app download link on posters, packaging, events and social media
Positioning
A long-running, simple "one link for every app store" tool with a free tier
Pricing
Free tier available; Professional $10/month or $100/year; Team $25/month; Team Plus $40/month; Enterprise $80/month; nonprofit $30/year Billing: subscription Free tier: yes Source: Existing
Prices on site
Professional $10/m, $100/y; Team $25/m, $250/y; Team Plus $40/m, $400/y; Enterprise $80/m, $800/y; Non-Profit $30/y (subscription)
Team
small team
Price source
onelink.to

2. Channelswhere new users come from and what the traffic looks like

New-user source: Other (Direct / referral / email / paid). Direct visits 63.5%, referrals 26.5%, social 10% (Instagram, YouTube, X); most traffic is end users clicking onelink links/QR codes that others have posted, and referrals come from creation.co.uk 3.24%, louderthanlifefestival.com 2.53% and omi.me 2.37%. Brand keywords are 63.5%, plus pricing-intent searches such as "is onelink free forever".

Last month's traffic sources

Social 10%Referrals/email/paid 26%Direct 64%

Semrush source breakdown (desktop)

Five-class attribution

Attributable new users, last monthShare
10%
Other90%

Direct + brand search 64%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.

Countries

CountryShare of visits
United States24.64%
India13.36%
United Kingdom9.54%
Brazil6.21%
France3.13%

Countries (Semrush): United States 14.4%, United Kingdom 14.0%, India 11.2%, Malaysia 5.2%, Saudi Arabia 4.7%

Language

Mainly English, with a language switcher

Social sources

Instagram, YouTube, X (Twitter)

AI assistants

SourceShare
gizmo.ai0.14
scans.ai0.01
fyloapp.ai0.01

AI referrals (Semrush): gizmo.ai 39,896 (0.14%), scans.ai 4,278 (0.01%), fyloapp.ai 1,707 (0.01%)

Keywords

315 keywords · brand ~64% · organic 99.79% / paid 0.21%

Similarweb top 5 keywords
onelink
one link
onelink.to
one link store builder
is onelink free forever

Referring sites

357 referring sites

SiteShare of referrals
creation.co.uk3.24%
louderthanlifefestival.com2.53%
omi.me2.37%

Referrer categories

CategoryShare of referrals
Search Engines6.78%
Finance - Other4.28%
Fashion and Apparel3.77%
Shipping and Logistics3.44%
Financial Planning and Management3.34%

Site metrics (Similarweb, last month)

Visits, last 3 months
8.6M (3 months)
Visits MoM
-10.94%
Country rank
India #3442
Category rank
Computers Electronics and Technology - Other #107
Bounce rate
74.12%
Pages / visit
1.40
Visit duration
00:00:31
Industry
Computers Electronics and Technology
Top 3 channels
Direct › Referrals › Organic Search (top channel 50.74%)
Semrush monthly visits
3 months ago 35,090,912 · 2 months ago 32,021,120 · Last month 29,017,487 Semrush scale, ~3–4× Similarweb
Semrush organic / paid search visits
240,262 / 0
Semrush source breakdown (desktop)
Direct 41.4%, lankabd.com 13.8%, creation.co.uk 3.5%, l.instagram.com 3.4%, l.facebook.com 3.1%

3. Growth pathhow the first users arrived and what kept it growing

Classification

Basics

Timeline

Growth loop

Revenue and scale clues

Confidence and gaps

🔒 Unlock with ProSee the timeline, growth loop, revenue clues and every source

Other sites that started via “Long-tail search”

Similar sitessame category, also growing via Other

FAQ

How many checkout visits does Onelink get per month?

About 10,221 last month (Similarweb estimate), #323 of 606; the month before was 2,932. Opening checkout is not paying, so this is not revenue.

Where do Onelink's new users come from?

New-user source: Other (Direct / referral / email / paid). Mostly referrals, email or paid, or mostly direct with no clear source Direct visits 63.5%, referrals 26.5%, social 10% (Instagram, YouTube, X); most traffic is end users clicking onelink links/QR codes that others have posted, and referrals come from creation.co.uk 3.24%, louderthanlifefestival.com 2.53% and omi.me 2.37%. Brand keywords are 63.5%, plus pricing-intent searches such as "is onelink free forever".

How much does Onelink cost?

Free tier available; Professional $10/month or $100/year; Team $25/month; Team Plus $40/month; Enterprise $80/month; nonprofit $30/year

Dossier confidence: high. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.

The number: checkout visits is Similarweb's estimate of visits from the site to a checkout payment page; opening checkout is not paying, so this is not revenue. Small sites land on fixed buckets.

Data through last month. Page updated 2026-10-26.