quietmoney

Mai-ko

The official site of MAIKOYA, for booking cultural experiences in Kyoto and Tokyo: kimono tea ceremonies, maiko/geisha performances and interaction, kimono rental, and samurai/ninja museums.

mai-ko.com ↗Consumer servicesUnited States 32.84%, Australia 5.07%, Japan 5.02%#459 of 606
Open Mai-ko ↗← Back to the list
Checkout visits, last month
8,596
#459 of 606
vs prior month
New
0 → 8,596, gain +8,596
Website visits, last month
257,000
Similarweb, last month; about 3.3 of every 100 visits reach checkout
Similarweb global rank
154,083
#1292 in Travel and Tourism - Other (US)
Take-off year
2018
Team: small team
How it startedInstitutional distributionSchools, companies or governments onboard users in bulk
New-user source nowSEONew users mostly come from need-based searches
Growth engineSearch rankingHolds search rankings for need-based queries
Spreads purely by itselfNo
GLOBA K.K., a KOne-line growth story, compiled by us from public sources; speculation is marked separately below.

Checkout visits over time

12K4–6 months ago avg
13K3 months ago
02 months ago
9KLast month

Checkout: checkout.stripe.com

1. Productwhat it sells, to whom, and how it charges

Product
The official site of MAIKOYA, for booking cultural experiences in Kyoto and Tokyo: kimono tea ceremonies, maiko/geisha performances and interaction, kimono rental, and samurai/ninja museums.
Users
Foreign tourists visiting Kyoto and Tokyo who want to experience traditional Japanese culture (mainly American tourists)
Positioning
Run directly from physical stores, headlining a tea ceremony experience that has been a Tripadvisor Travelers' Choice for many years, while pulling in search traffic with a large number of geisha/Japanese culture explainer articles
Pricing
Booked per experience, one-off; specific prices not found Billing: one-time Free tier: no
Team
small team
Acquisition entry points on site
press coverage
Price source
mai-ko.com
“Book Now; featured in top travel documentaries and visited by celebrities”Quote from the site

2. Channelswhere new users come from and what the traffic looks like

New-user source: SEO (Non-brand search). Half of new customers come from non-brand search (about 49.6%), with culture explainer terms like geiko, geisha, seppuku and ninja, drawn in by the site's explainer articles; brand keywords are 37.8% and paid search 7.6%. Referrals come from travel content sites such as globa.info and redhairtravel.com (about 1% each); social includes Reddit, Facebook and YouTube. Tourists mostly book once, and direct visits at 37.8% are mostly people coming back to order after browsing.

Last month's traffic sources

Search 50%Referrals/email/paid 8%Direct 38%Unknown 5%

Top channel measured by Similarweb, others estimated by rank

Five-class attribution

Attributable new users, last monthShare
SEO50%
Other50%

Direct + brand search 38%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.

Countries

CountryShare of visits
United States32.84%
Australia5.07%
Japan5.02%
United Kingdom3.96%
Switzerland3.22%

Language

Mostly English, plus a Japanese version

Social sources

Reddit, Facebook, YouTube

Keywords

2.7K keywords · brand ~38% · organic 80.51% / paid 19.49%

Similarweb top 5 keywords
geiko
geisha
seppuku
ninja
were they also blind geisha

Non-brand queries: geiko, geisha, seppuku, ninja, were they also blind geisha

Referring sites

6 referring sites

SiteShare of referrals
globa.info1.25%
redhairtravel.com1.01%
ninjafoodtours.com0.59%

Referrer categories

CategoryShare of referrals
Search Engines35.38%
Travel and Tourism - Other8.65%

Site metrics (Similarweb, last month)

Visits, last 3 months
257K (3 months)
Visits MoM
-16.4%
Country rank
United States #112547
Category rank
Travel and Tourism - Other (US) #1292
Bounce rate
40.8%
Pages / visit
3.26
Visit duration
00:01:55
Industry
Travel and Tourism
Top 3 channels
Organic Search › Direct › Paid Search (top channel 49.58%)

3. Growth pathhow the first users arrived and what kept it growing

Classification

Basics

Timeline

Growth loop

Revenue and scale clues

Confidence and gaps

🔒 Unlock with ProSee the timeline, growth loop, revenue clues and every source

Other sites that started via “Institutional distribution”

Similar sitessame category, also growing via SEO

FAQ

How many checkout visits does Mai-ko get per month?

About 8,596 last month (Similarweb estimate), #459 of 606; the month before was 0. Opening checkout is not paying, so this is not revenue.

Where do Mai-ko's new users come from?

New-user source: SEO (Non-brand search). New users mostly come from need-based searches Half of new customers come from non-brand search (about 49.6%), with culture explainer terms like geiko, geisha, seppuku and ninja, drawn in by the site's explainer articles; brand keywords are 37.8% and paid search 7.6%. Referrals come from travel content sites such as globa.info and redhairtravel.com (about 1% each); social includes Reddit, Facebook and YouTube. Tourists mostly book once, and direct visits at 37.8% are mostly people coming back to order after browsing.

How much does Mai-ko cost?

Booked per experience, one-off; specific prices not found

Dossier confidence: medium. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.

The number: checkout visits is Similarweb's estimate of visits from the site to a checkout payment page; opening checkout is not paying, so this is not revenue. Small sites land on fixed buckets.

Data through last month. Page updated 2026-10-26.