A script under 5KB that counts page views, sources, campaigns, and events with no cookies and no tracking of individuals, and can power a public dashboard; it is GDPR-compliant and still counts visitors who decline consent.
Dutch developerOne-line growth story, compiled by us from public sources; speculation is marked separately below.
Real payments synced by TrustMRR, in USD, by calendar month, renewals included.
“"Free-plan badge requirement, checking schedule, and badge builder" (badge appearance not described). "Self-serve, with a free plan and a 14-day trial." Has a Partner Program link; open remote DevOps role.”Quote from the site
New-user source: Viral (Built-in sharing). Similarweb 2026-09: the top channel is direct (85.4%), organic search about 11%, referrals only about 2%; search terms are almost all brand keywords (simple analytics and spelling variants), about 80% of them. The free plan requires a Simple Analytics badge on the site, and customers can publish public dashboards, which is branded exposure; the founder started in 2018 with Product Hunt and Hacker News, and has kept posting on HN about privacy and open revenue, which brings users and direct visits. Older users are long-term subscribers, with MRR steady above $35K.
Top channel measured by Similarweb, others estimated by rank
| Attributable new users, last month | Share |
|---|---|
| SEO | 2% |
| 94% | |
| Other | 4% |
Direct + brand search 94%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.
| Country | Share of visits |
|---|---|
| United States | 24.31% |
| Netherlands | 12.57% |
| Georgia | 8.71% |
| India | 8.67% |
| United Kingdom | 4.86% |
English
WhatsApp, Instagram, YouTube; Messaging: WhatsApp
383 keywords · brand ~94% · organic 100% / paid 0%
| Similarweb top 5 keywords |
|---|
| simple analytics |
| simpleanalytics |
| simpel analytics |
| simpleanalytiucs |
| web analytics free |
Non-brand queries: web analytics free
8 referring sites
| Site | Share of referrals |
|---|---|
| saasykit.com | 0.54% |
| european-alternatives.eu | 0.44% |
| mapmyvisitors.com | 0.27% |
| Category | Share of referrals |
|---|---|
| Computers Electronics and Technology - Other | 33.44% |
| Programming and Developer Software | 3.18% |
| Faith and Beliefs | 1.92% |
| Web Hosting and Domain Names | 0.54% |
| Science and Education - Other | 0.27% |
About $38,682 last month (real payments synced by TrustMRR), #48 of 563 TrustMRR sites; the month before was $50,631.
New-user source: Viral (Built-in sharing). The site has invite or share mechanics, and direct plus brand search is the largest source Similarweb 2026-09: the top channel is direct (85.4%), organic search about 11%, referrals only about 2%; search terms are almost all brand keywords (simple analytics and spelling variants), about 80% of them. The free plan requires a Simple Analytics badge on the site, and customers can publish public dashboards, which is branded exposure; the founder started in 2018 with Product Hunt and Hacker News, and has kept posting on HN about privacy and open revenue, which brings users and direct visits. Older users are long-term subscribers, with MRR steady above $35K.
The free plan is free forever (requires a brand badge); paid from $20/month, plus $20/month for each extra user; paid plans have a 14-day trial
Dossier confidence: high. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.
The numbers: revenue comes from TrustMRR: real payments synced automatically from the founder's Stripe or other payment account, summed by calendar month, renewals included, in USD. Site visits come from the Similarweb public page; where it shows none, they are estimated from global rank or the TrustMRR payment count, as noted on the page.
Data through last month. Page updated 2026-10-31.
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