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French developeOne-line growth story, compiled by us from public sources; speculation is marked separately below.
Real payments synced by TrustMRR, in USD, by calendar month, renewals included.
“"The backend is AGPL-3.0 and the plugins are MPL-2.0." Cites 3183+ GitHub stars. "14-day unlimited free trial. No credit card required." "Capgo is fully bootstrapped and profitable."”Quote from the site
New-user source: SEO (Non-brand search). Similarweb 2026-09: the top channel is direct (45.1%), organic search about 41%, organic social about 8% (X, YouTube, Reddit). Besides the brand keyword capgo, search terms include multilingual non-brand keywords such as capacitor是什么 (Chinese, 'what is capacitor') and 中国 ota 暗号化 (Japanese, 'China OTA encryption'), which come from the site translating its blog and comparison pages into many languages; referral sites are tiny (indiepa.ge, exitfounder.io, uneed.best, etc.). Founder Martin Donadieu has 12K followers on X and calls himself oss/acc; the open-source code (used in 3000+ projects on GitHub) is also an acquisition entry point. Existing users stay subscribed for a long time because live updates are a service that runs every day.
Top channel measured by Similarweb, others estimated by rank
| Attributable new users, last month | Share |
|---|---|
| SEO | 25% |
| 8% | |
| Other | 67% |
Direct + brand search 62%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.
| Country | Share of visits |
|---|---|
| United States | 22.56% |
| France | 5.76% |
| Korea, Republic of | 4.94% |
| Indonesia | 4.62% |
| India | 3.59% |
English (the website and blog also have versions in Japanese, Korean, French, German, Italian, Spanish, Indonesian, Chinese, and other languages)
X, YouTube, Reddit
672 keywords · brand ~62% · organic 99.04% / paid 0.96%
| Similarweb top 5 keywords |
|---|
| capgo |
| capacitor是什么 |
| 中国 ota 暗号化 |
| capgo builder |
| "built with supabase" "pricing" "monthly plan" "solo" |
Non-brand queries: capacitor是什么, 中国 ota 暗号化, "built with supabase" "pricing" "monthly plan" "solo"
6 referring sites
| Site | Share of referrals |
|---|---|
| indiepa.ge | 0.29% |
| exitfounder.io | 0.22% |
| uneed.best | 0.06% |
| Category | Share of referrals |
|---|---|
| Programming and Developer Software | 11.25% |
| Computers Electronics and Technology - Other | 2.1% |
| Graphics Multimedia and Web Design | 0.34% |
About $36,323 last month (real payments synced by TrustMRR), #52 of 563 TrustMRR sites; the month before was $38,229.
New-user source: SEO (Non-brand search). New users mostly come from need-based searches Similarweb 2026-09: the top channel is direct (45.1%), organic search about 41%, organic social about 8% (X, YouTube, Reddit). Besides the brand keyword capgo, search terms include multilingual non-brand keywords such as capacitor是什么 (Chinese, 'what is capacitor') and 中国 ota 暗号化 (Japanese, 'China OTA encryption'), which come from the site translating its blog and comparison pages into many languages; referral sites are tiny (indiepa.ge, exitfounder.io, uneed.best, etc.). Founder Martin Donadieu has 12K followers on X and calls himself oss/acc; the open-source code (used in 3000+ projects on GitHub) is also an acquisition entry point. Existing users stay subscribed for a long time because live updates are a service that runs every day.
14-day unlimited free trial (no card required); four tiers equivalent to $12/month, $33/month, $83/month, and $208/month when billed annually; plus prepaid credits from $5
Dossier confidence: high. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.
The numbers: revenue comes from TrustMRR: real payments synced automatically from the founder's Stripe or other payment account, summed by calendar month, renewals included, in USD. Site visits come from the Similarweb public page; where it shows none, they are estimated from global rank or the TrustMRR payment count, as noted on the page.
Data through last month. Page updated 2026-10-31.
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