quietmoney

Roame

A tool for searching award flights and hotels using airline miles and credit card points, with award ticket search (SkyView), seat availability alerts, a points wallet and member-rate hotels.

roame.travel ↗Consumer servicesUnited States 84.57%, Canada 9.28%, United Kingdom 0.93%#184 of 606
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Checkout visits, last month
17,192
#184 of 606
vs prior month
▲ 87%
9,217 → 17,192, gain +7,975
Website visits, last month
770,900
Similarweb, last month; about 2.2 of every 100 visits reach checkout
Similarweb global rank
62,090
#93 in Air Travel
Take-off year
2023
How it startedExisting audienceThe maker brought an existing audience, community or client base into the product
New-user source nowOtherMostly referrals, email or paid, or mostly direct with no clear source
Growth engineCreators or communityCreators keep bringing users, or the maker runs a community
Spreads purely by itselfMixed
A YC S23 searchOne-line growth story, compiled by us from public sources; speculation is marked separately below.

Checkout visits over time

12K4–6 months ago avg
13K3 months ago
9K2 months ago
17KLast month

Checkout: checkout.stripe.com

1. Productwhat it sells, to whom, and how it charges

Product
A tool for searching award flights and hotels using airline miles and credit card points, with award ticket search (SkyView), seat availability alerts, a points wallet and member-rate hotels.
Users
US and Canadian travelers who play the credit card points and airline miles game
Positioning
Focused purely on points-redemption ticket search; membership adds alerts and member hotel rates
Pricing
Free tier; Friends of Roame $9.16/month or $109.99/year; Inner Circle $25/month or $299.99/year Billing: subscription Free tier: yes Source: Existing
Prices on site
Friends of Roame $9.16/monthly; Inner Circle $25.00/monthly (subscription)
Price source
roame.travel
“Roame uses a membership model to offer member hotel rates.”Quote from the site

2. Channelswhere new users come from and what the traffic looks like

New-user source: Other (Direct / referral / email / paid). Direct 77.9%, search 17.8%, email 3.4%, brand keywords 95.7%; referrals include booking.com, ycombinator.com, producthunt.com; a small amount of AI traffic comes from ChatGPT (0.33%). Returning users come back through seat-availability alert emails.

Last month's traffic sources

Search 18%Social 1%Referrals/email/paid 3%Direct 78%

Semrush source breakdown (desktop)

Five-class attribution

Attributable new users, last monthShare
1%
Other99%

Direct + brand search 96%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.

Countries

CountryShare of visits
United States84.57%
Canada9.28%
United Kingdom0.93%
India0.48%
Hong Kong0.44%

Countries (Semrush): United States 79.5%, Canada 5.6%, United Kingdom 4.3%, South Korea 3.0%, Japan 1.0%

Language

English

Social sources

YouTube, Reddit, X (Twitter)

AI assistants

SourceShare
ChatGPT0.33
Claude0.03
Gemini0.01

AI referrals (Semrush): ChatGPT 1,431 (0.33%), Claude 108 (0.03%), Gemini 55 (0.01%)

Keywords

2.5K keywords · brand ~96% · organic 92.15% / paid 7.85%

Similarweb top 5 keywords
roame
roame travel
raome
travel roame
roam travel

Referring sites

8 referring sites

SiteShare of referrals
booking.com3.84%
ycombinator.com0.2%
producthunt.com0.19%

Referrer categories

CategoryShare of referrals
Computers Electronics and Technology - Other73.39%
Business Services7.06%
Travel and Tourism - Other6.75%
Accommodation and Hotels3.84%
Coupons and Rebates0.07%

Site metrics (Similarweb, last month)

Visits, last 3 months
770.9K (3 months)
Visits MoM
+36.54%
Country rank
United States #14085
Category rank
Air Travel #93
Bounce rate
39.32%
Pages / visit
5.45
Visit duration
00:04:46
Industry
Air Travel
Top 3 channels
Direct › Organic Search › Mail (top channel 46.36%)
Semrush monthly visits
3 months ago 583,203 · 2 months ago 467,171 · Last month 433,019 Semrush scale, ~3–4× Similarweb
Semrush organic / paid search visits
36,349 / 13
Semrush source breakdown (desktop)
Direct 69.2%, google.com · Google organic 15.8%, mail.google.com 3.0%, reddit.com 0.8%

3. Growth pathhow the first users arrived and what kept it growing

Classification

Basics

Timeline

Growth loop

Revenue and scale clues

Confidence and gaps

🔒 Unlock with ProSee the timeline, growth loop, revenue clues and every source

Other sites that started via “Existing audience”

Similar sitessame category, also growing via Other

FAQ

How many checkout visits does Roame get per month?

About 17,192 last month (Similarweb estimate), #184 of 606; the month before was 9,217. Opening checkout is not paying, so this is not revenue.

Where do Roame's new users come from?

New-user source: Other (Direct / referral / email / paid). Mostly referrals, email or paid, or mostly direct with no clear source Direct 77.9%, search 17.8%, email 3.4%, brand keywords 95.7%; referrals include booking.com, ycombinator.com, producthunt.com; a small amount of AI traffic comes from ChatGPT (0.33%). Returning users come back through seat-availability alert emails.

How much does Roame cost?

Free tier; Friends of Roame $9.16/month or $109.99/year; Inner Circle $25/month or $299.99/year

Dossier confidence: high. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.

The number: checkout visits is Similarweb's estimate of visits from the site to a checkout payment page; opening checkout is not paying, so this is not revenue. Small sites land on fixed buckets.

Data through last month. Page updated 2026-10-26.