Official website of Arizona's largest and longest-running anime convention, publishing guests, schedule, contests and ticket information, where attendees learn about the event and buy badges.
At the end of 2One-line growth story, compiled by us from public sources; speculation is marked separately below.
Checkout: checkout.stripe.com
New-user source: Other (Direct / referral / email / paid). Direct 45.8%, search 40.7%, referral 8.1%; brand keywords 78.3%, non-brand about 8.1% ("phoenix anime convention"); social comes from Facebook and Meetup. Traffic concentrates around the convention dates (September 4-7), and past attendees return every year.
Top channel measured by Similarweb, others estimated by rank
| Attributable new users, last month | Share |
|---|---|
| SEO | 8% |
| Other | 92% |
Direct + brand search 78%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.
| Country | Share of visits |
|---|---|
| United States | 97.44% |
| United Kingdom | 1.36% |
| Japan | 1.19% |
English
Facebook, Meetup
69 keywords · brand ~78% · organic 100% / paid 0%
| Similarweb top 5 keywords |
|---|
| saboten |
| saboten con |
| sabotencon |
| phoenix anime convention |
| saboten con 2026 |
Non-brand queries: phoenix anime convention
| Category | Share of referrals |
|---|---|
| Programming and Developer Software | 96.07% |
| Arts and Entertainment - Other | 1.89% |
About 8,596 last month (Similarweb estimate), #396 of 606; the month before was 0. Opening checkout is not paying, so this is not revenue.
New-user source: Other (Direct / referral / email / paid). Mostly referrals, email or paid, or mostly direct with no clear source Direct 45.8%, search 40.7%, referral 8.1%; brand keywords 78.3%, non-brand about 8.1% ("phoenix anime convention"); social comes from Facebook and Meetup. Traffic concentrates around the convention dates (September 4-7), and past attendees return every year.
Not found
Dossier confidence: medium. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.
The number: checkout visits is Similarweb's estimate of visits from the site to a checkout payment page; opening checkout is not paying, so this is not revenue. Small sites land on fixed buckets.
Data through last month. Page updated 2026-10-26.
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