quietmoney

Mtcgame

Cyprus-based game store (claims to be founded in 1997) selling game top-up cards, gift cards and other gaming products.

mtcgame.com ↗Marketing & e-commerceAlgeria 22.71%, South Africa 16.66%, Nigeria 15.18%#7 of 606
Open Mtcgame ↗← Back to the list
Checkout visits, last month
167,622
#7 of 606
vs prior month
▼ 24%
219,710 → 167,622, gain −52,088
Website visits, last month
3,600,000
Similarweb, last month; about 4.7 of every 100 visits reach checkout
Similarweb global rank
20,439
#683 in Video Games Consoles and Accessories
Take-off year
2009
How it startedExisting audiencethe Turkish online gaming scene: Knight Online / Metin2 top-up cards
New-user source nowSEONew users mostly come from need-based searches
Growth engineSearch rankinglong-tail product pages in over a hundred language/country versions) + Creators or community (official Facebook/Instagram/Reddit accounts constantly posting new game top-up offers
Spreads purely by itselfNo
A Turkish onlinOne-line growth story, compiled by us from public sources; speculation is marked separately below.

Checkout visits over time

160K4–6 months ago avg
200K3 months ago
220K2 months ago
168KLast month

Checkout: checkout.stripe.com

1. Productwhat it sells, to whom, and how it charges

Product
Cyprus-based game store (claims to be founded in 1997) selling game top-up cards, gift cards and other gaming products.
Users
Players in Algeria, South Africa, Nigeria, Ghana and Brazil who need to top up games
Positioning
A top-up card channel for players in emerging markets such as Africa and Latin America
Pricing
Not found (priced per product) Billing: per item

2. Channelswhere new users come from and what the traffic looks like

New-user source: SEO (Non-brand search). Direct 64.6%, search 25.4%, referrals 10%; non-brand search about 10% (mtc, midasbuy), brand keywords 79.8%. Referrals trustpilot.com 1.67%, oraimo.com 1.07%, lg.com 0.95%; social sources Reddit, YouTube, Facebook.

Last month's traffic sources

Search 25%Referrals/email/paid 10%Direct 65%

Semrush source breakdown (desktop)

Five-class attribution

Attributable new users, last monthShare
SEO10%
Other90%

Direct + brand search 80%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.

Countries

CountryShare of visits
Algeria22.71%
South Africa16.66%
Nigeria15.18%
Ghana12.58%
Brazil12.01%

Countries (Semrush): Algeria 21.3%, Brazil 10.7%, South Africa 8.5%, Egypt 4.8%, Mexico 4.3%

Language

English (homepage blocked by Cloudflare, other languages not verified)

Social sources

Reddit, YouTube, Facebook

AI assistants

SourceShare
ChatGPT0.07
Gemini0.03
Perplexity0.0

AI referrals (Semrush): ChatGPT 3,165 (0.07%), Gemini 1,264 (0.03%), Perplexity 150 (0.00%)

Keywords

5.9K keywords · brand ~80% · organic 78.02% / paid 21.98%

Similarweb top 5 keywords
mtcgame
mtc
mtc games
midasbuy
mtc game

Non-brand queries: mtc, midasbuy

Referring sites

224 referring sites

SiteShare of referrals
trustpilot.com1.67%
oraimo.com1.07%
lg.com0.95%

Referrer categories

CategoryShare of referrals
Marketplace15.28%
Computers Electronics and Technology - Other14.82%
Consumer Electronics6.37%
Casinos5.9%
Finance - Other3.77%

Site metrics (Similarweb, last month)

Visits, last 3 months
3.6M (3 months)
Visits MoM
+104%
Country rank
Algeria #331
Category rank
Video Games Consoles and Accessories #683
Bounce rate
76.15%
Pages / visit
1.64
Visit duration
00:00:30
Industry
Video Games Consoles and Accessories
Top 3 channels
Direct › Referrals › Organic Search (top channel 91.68%)
Semrush monthly visits
3 months ago 2,677,589 · 2 months ago 3,686,378 · Last month 4,674,044 Semrush scale, ~3–4× Similarweb
Semrush organic / paid search visits
109,200 / 3,196
Semrush source breakdown (desktop)
Direct 21.7%, google.com · Google organic 8.6%, segopay.com 3.4%, stripe.com 1.2%

3. Growth pathhow the first users arrived and what kept it growing

Classification

Basics

Timeline

Growth loop

Revenue and scale clues

Confidence and gaps

🔒 Unlock with ProSee the timeline, growth loop, revenue clues and every source

Other sites that started via “Existing audience”

Similar sitessame category, also growing via SEO

FAQ

How many checkout visits does Mtcgame get per month?

About 167,622 last month (Similarweb estimate), #7 of 606; the month before was 219,710. Opening checkout is not paying, so this is not revenue.

Where do Mtcgame's new users come from?

New-user source: SEO (Non-brand search). New users mostly come from need-based searches Direct 64.6%, search 25.4%, referrals 10%; non-brand search about 10% (mtc, midasbuy), brand keywords 79.8%. Referrals trustpilot.com 1.67%, oraimo.com 1.07%, lg.com 0.95%; social sources Reddit, YouTube, Facebook.

How much does Mtcgame cost?

Not found (priced per product)

Dossier confidence: low. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.

The number: checkout visits is Similarweb's estimate of visits from the site to a checkout payment page; opening checkout is not paying, so this is not revenue. Small sites land on fixed buckets.

Data through last month. Page updated 2026-10-26.