UGC video marketplace: brands order per video and get vetted creators to shoot promo videos with usage rights included, at a fixed price with no negotiation.
A micro companyOne-line growth story, compiled by us from public sources; speculation is marked separately below.
Checkout: pay.stripe.com
“"Escolha por nicho, estilo e portfólio"; "A partir de R$169 por vídeo"; "Sem mensalidade obrigatória"”Quote from the site
New-user source: SEO (Non-brand search). Direct 48.4%, search 38.7%, email 7.7%; non-brand search about 23% (ugc creator, ugc, ugc meaning), brand keywords 63.9%. 47,889 visits last month, a newly emerged site; returning users come back through direct visits and email.
Top channel measured by Similarweb, others estimated by rank
| Attributable new users, last month | Share |
|---|---|
| SEO | 23% |
| Other | 77% |
Direct + brand search 64%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.
| Country | Share of visits |
|---|---|
| Brazil | 66.5% |
| United States | 10.05% |
| Portugal | 6.92% |
| Spain | 6.06% |
| India | 4.13% |
English and Portuguese (the English version was captured on the homepage, with a language switcher)
241 keywords · brand ~64% · organic 92.1% / paid 7.9%
| Similarweb top 5 keywords |
|---|
| noovid |
| ugc creator |
| noovid ugc |
| ugc |
| ugc meaning |
Non-brand queries: ugc creator, ugc, ugc meaning
| Category | Share of referrals |
|---|---|
| Graphics Multimedia and Web Design | 81.98% |
About 47,889 last month (Similarweb estimate), #41 of 606; the month before was 0. Opening checkout is not paying, so this is not revenue.
New-user source: SEO (Non-brand search). New users mostly come from need-based searches Direct 48.4%, search 38.7%, email 7.7%; non-brand search about 23% (ugc creator, ugc, ugc meaning), brand keywords 63.9%. 47,889 visits last month, a newly emerged site; returning users come back through direct visits and email.
Pay per video; Brazil site from R$169 per video, Europe site from €75; no mandatory monthly fee
Dossier confidence: medium. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.
The number: checkout visits is Similarweb's estimate of visits from the site to a checkout payment page; opening checkout is not paying, so this is not revenue. Small sites land on fixed buckets.
Data through last month. Page updated 2026-10-26.
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