E-commerce growth consulting by two co-founders: it helps Shopify brands with Meta and Google ads, SEO, conversion optimization, and CRM automation, backed by its own LUCID data dashboard (which pulls together Shopify, ad, and Klaviyo data to calculate CAC, LTV, and ROAS). Revenue looks like monthly service fees.
Two French co-fOne-line growth story, compiled by us from public sources; speculation is marked separately below.
Real payments synced by TrustMRR, in USD, by calendar month, renewals included.
“"Un audit 100% personnalisé, et gratuit." is a lead-gen hook, not a referral or share mechanic; two named co-founders.”Quote from the site
New-user source: SEO (Non-brand search). Similarweb 2026-09: the top channel is direct at 32.67%, followed by organic search and referrals; there are only two search terms, dynalis and the misspelling dinalys, both brand or brand misspellings, so it is not real content SEO; 100% of traffic is from France, the site ranks around 11.23M, and traffic is tiny. The new-user source computed as SEO is only because the misspelled variant was counted as a non-brand keyword. The website has no prices, case studies, or client names, and conversion relies on a 'free audit' form; co-founder Alfred Henrion also has his own LinkedIn and another company, Raisee, so the more likely acquisition is the founders' network, LinkedIn, and outreach (speculation, no evidence found). The founder did not fill in a channel on TrustMRR.
Top channel measured by Similarweb, others estimated by rank
| Attributable new users, last month | Share |
|---|---|
| SEO | 25% |
| Other | 75% |
Direct + brand search 58%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.
| Country | Share of visits |
|---|---|
| France | 100% |
French
2 keywords · brand ~58% · organic 100% / paid 0%
| Similarweb top 5 keywords |
|---|
| dynalis |
| dinalys |
Non-brand queries: dinalys
About $17,546 last month (real payments synced by TrustMRR), #104 of 563 TrustMRR sites; the month before was $16,216.
New-user source: SEO (Non-brand search). New users mostly come from need-based searches Similarweb 2026-09: the top channel is direct at 32.67%, followed by organic search and referrals; there are only two search terms, dynalis and the misspelling dinalys, both brand or brand misspellings, so it is not real content SEO; 100% of traffic is from France, the site ranks around 11.23M, and traffic is tiny. The new-user source computed as SEO is only because the misspelled variant was counted as a non-brand keyword. The website has no prices, case studies, or client names, and conversion relies on a 'free audit' form; co-founder Alfred Henrion also has his own LinkedIn and another company, Raisee, so the more likely acquisition is the founders' network, LinkedIn, and outreach (speculation, no evidence found). The founder did not fill in a channel on TrustMRR.
The website does not publish prices and only offers a free personalized audit; TrustMRR shows 12 subscriptions and about $13K MRR, roughly $1,100/month per subscription (presumably monthly consulting fees)
Dossier confidence: low. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.
The numbers: revenue comes from TrustMRR: real payments synced automatically from the founder's Stripe or other payment account, summed by calendar month, renewals included, in USD. Site visits come from the Similarweb public page; where it shows none, they are estimated from global rank or the TrustMRR payment count, as noted on the page.
Data through last month. Page updated 2026-10-31.
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