quietmoneyRedleg
Red Leg Dev is a software studio run by Matt Wagner alone. It takes on custom SaaS MVP development, rescue of AI-generated code, embedded AI engineers, and fractional CTO work. Clients work directly with the engineer, with no account managers.
Matt Wagner, a One-line growth story, compiled by us from public sources; speculation is marked separately below.
Revenue over time
Real payments synced by TrustMRR, in USD, by calendar month, renewals included.
- MRR
- $4,260
- Revenue, last 30 days
- $11,290
- All-time revenue
- $579,718
- Active subscriptions
- 2
- Payments via
- Stripe
- Source
- TrustMRR, synced from the founder's payment account
1. Productwhat it sells, to whom, and how it charges
- Product
- Red Leg Dev is a software studio run by Matt Wagner alone. It takes on custom SaaS MVP development, rescue of AI-generated code, embedded AI engineers, and fractional CTO work. Clients work directly with the engineer, with no account managers.
- Users
- Founders and small and mid-size businesses not yet at the stage of hiring a full-time CTO, especially teams that want to ship an MVP quickly or have messy AI-generated code that needs firefighting, plus local small businesses in central Florida
- Positioning
- Done personally by a senior engineer with 15 years of SaaS experience, with no account managers or junior developers, delivering an MVP in 4 to 6 weeks, plus monthly-subscription AI consulting and fractional CTO
- Pricing
- SaaS MVP one-time $25K to $60K (4-6 weeks); Vibe Coding rescue starts with a $1,500 audit paid up front; Forward Deployed Engineer $9,000/month; AI consulting $5,000/month; fractional CTO (Embedded) $9,000/month, billed monthly with 30 days' notice Billing: mixed Free tier: no Source: Pricing page
- Team
- solo
“No referral/share/badge visible. 'one senior engineer'; 'Direct access to the engineer building your product. No account manager.'”Quote from the site
2. Channelswhere new users come from and what the traffic looks like
New-user source: Other (Direct / referral / email / paid). Similarweb has no data for this site and the founder has not self-reported channels, so there are no numbers to cite for where new clients come from. The website has only two conversion entry points, 'Book a free call' and 'Start your project', and the case page lists clients such as Readerful, AiVersary, a local gym, Greenway Supply, and Executive Career Upgrades, but does not say how clients found him. The website has local service pages for Tampa, Orlando, and Lakeland, so it may rely on local search and referrals from people he knows (speculation). Revenue is not subscription-style growth but one-off project fees of $25K-$60K plus consulting contracts of around $9K/month, and existing clients come through renewals and add-on projects.
Last month's traffic sources
Five-class attribution
| Attributable new users, last month | Share |
|---|---|
| Other | 100% |
Direct + brand search 0%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.
Language
English
3. Growth pathhow the first users arrived and what kept it growing
Classification
Basics
Timeline
Growth loop
Revenue and scale clues
Confidence and gaps
Other sites that started via “Friends and local circle”
Similar sitessame category, also growing via Other
FAQ
How much revenue does Redleg make per month?
About $11,385 last month (real payments synced by TrustMRR), #140 of 563 TrustMRR sites; the month before was $14,495.
Where do Redleg's new users come from?
New-user source: Other (Direct / referral / email / paid). Mostly referrals, email or paid, or mostly direct with no clear source Similarweb has no data for this site and the founder has not self-reported channels, so there are no numbers to cite for where new clients come from. The website has only two conversion entry points, 'Book a free call' and 'Start your project', and the case page lists clients such as Readerful, AiVersary, a local gym, Greenway Supply, and Executive Career Upgrades, but does not say how clients found him. The website has local service pages for Tampa, Orlando, and Lakeland, so it may rely on local search and referrals from people he knows (speculation). Revenue is not subscription-style growth but one-off project fees of $25K-$60K plus consulting contracts of around $9K/month, and existing clients come through renewals and add-on projects.
How much does Redleg cost?
SaaS MVP one-time $25K to $60K (4-6 weeks); Vibe Coding rescue starts with a $1,500 audit paid up front; Forward Deployed Engineer $9,000/month; AI consulting $5,000/month; fractional CTO (Embedded) $9,000/month, billed monthly with 30 days' notice
Dossier confidence: low. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.
The numbers: revenue comes from TrustMRR: real payments synced automatically from the founder's Stripe or other payment account, summed by calendar month, renewals included, in USD. Site visits come from the Similarweb public page; where it shows none, they are estimated from global rank or the TrustMRR payment count, as noted on the page.
Data through last month. Page updated 2026-10-31.