An AI video ad generator: upload a product and use preset templates to generate short video ads with a talking presenter, scenes and an opening hook.
An overseas-focOne-line growth story, compiled by us from public sources; speculation is marked separately below.
Checkout: checkout.stripe.com
“'Viral Presets' showcase is curated by Soldy, not user creations”Quote from the site
New-user source: SEO (Non-brand search). Search 45.5%, direct 39.3%, referral 9.1%. Non-brand search about 18%, with terms hooks studio and higgsfield (a competitor's name); brand keywords 66.6%. Social has Facebook. Some new users come in through competitor keywords and feature-name searches, while returning users come back directly.
Top channel measured by Similarweb, others estimated by rank
| Attributable new users, last month | Share |
|---|---|
| SEO | 18% |
| Other | 82% |
Direct + brand search 67%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.
| Country | Share of visits |
|---|---|
| United States | 78.52% |
| Indonesia | 21.48% |
English
32 keywords · brand ~67% · organic 98.1% / paid 1.9%
| Similarweb top 5 keywords |
|---|
| soldy ai |
| soldy |
| hooks studio |
| sody ai hook studio |
| higgsfield |
Non-brand queries: hooks studio, higgsfield
| Category | Share of referrals |
|---|---|
| Computers Electronics and Technology - Other | 86.47% |
About 8,596 last month (Similarweb estimate), #356 of 606; the month before was 207. Opening checkout is not paying, so this is not revenue.
New-user source: SEO (Non-brand search). New users mostly come from need-based searches Search 45.5%, direct 39.3%, referral 9.1%. Non-brand search about 18%, with terms hooks studio and higgsfield (a competitor's name); brand keywords 66.6%. Social has Facebook. Some new users come in through competitor keywords and feature-name searches, while returning users come back directly.
Three tiers (Starter, Growth, Custom) with monthly credits; the page shows no prices; no free tier seen
Dossier confidence: medium. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.
The number: checkout visits is Similarweb's estimate of visits from the site to a checkout payment page; opening checkout is not paying, so this is not revenue. Small sites land on fixed buckets.
Data through last month. Page updated 2026-10-26.
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