Online shop for video production assets, selling After Effects/Premiere templates, overlays and motion graphics, with plenty of free assets too.
UK motion desigOne-line growth story, compiled by us from public sources; speculation is marked separately below.
Checkout: gumroad.com
“"Share this, or send it to yourself for later"; free items like "Free Breaking News Green Screen Graphics Pack"; "Become an Affiliate"”Quote from the site
New-user source: Social media (Organic social). 4,327 visits last month Social 44.6%, mainly YouTube (tutorial/asset showcase videos), then Reddit and WhatsApp; search 40.5%, almost all non-brand keywords (free template after effect, vfx free download, raining overlay), brand keywords only 8.9%.
Top channel measured by Similarweb, others estimated by rank
| Attributable new users, last month | Share |
|---|---|
| SEO | 40% |
| 45% | |
| Other | 15% |
Direct + brand search 9%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.
| Country | Share of visits |
|---|---|
| United States | 24.39% |
| India | 10.61% |
| United Kingdom | 4.44% |
| Pakistan | 3.7% |
| Mexico | 2.87% |
English
YouTube, Reddit, WhatsApp Webapp; Messaging: WhatsApp
973 keywords · brand ~9% · organic 100% / paid 0%
| Similarweb top 5 keywords |
|---|
| intersting background to use in powerpoint |
| free template after effect |
| vfx free download |
| raining overlay |
| muzel flash vfx green screen |
Non-brand queries: intersting background to use in powerpoint, free template after effect, vfx free download, raining overlay, muzel flash vfx green screen
4 referring sites
| Site | Share of referrals |
|---|---|
| force.com | 0.81% |
| Category | Share of referrals |
|---|---|
| Graphics Multimedia and Web Design | 26.62% |
| Visual Arts and Design | 1.69% |
About 4,327 last month (Similarweb estimate), #551 of 606; the month before was 4,567. Opening checkout is not paying, so this is not revenue.
New-user source: Social media (Organic social). New users mostly come from YouTube, X, Reddit, TikTok and the like 4,327 visits last month Social 44.6%, mainly YouTube (tutorial/asset showcase videos), then Reddit and WhatsApp; search 40.5%, almost all non-brand keywords (free template after effect, vfx free download, raining overlay), brand keywords only 8.9%.
Free assets + individual items at $10.00 / $15.00 / $20.00
Dossier confidence: high. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.
The number: checkout visits is Similarweb's estimate of visits from the site to a checkout payment page; opening checkout is not paying, so this is not revenue. Small sites land on fixed buckets.
Data through last month. Page updated 2026-10-26.
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