Paste a Notion page link to generate embed code, put the page into WordPress, Webflow, or any website, with the content updating automatically as Notion changes; the paid plans can remove the watermark, add password/email access restrictions, customize styling, and call an API.
Ozan, an indie One-line growth story, compiled by us from public sources; speculation is marked separately below.
Real payments synced by TrustMRR, in USD, by calendar month, renewals included.
“"Remove watermark" listed as a Pro feature (implies free embeds carry branding).”Quote from the site
New-user source: Viral (Built-in sharing). Last month on Similarweb, the top channel was direct visits (about 39%), with organic search about 46% and referrals about 9%; there are 106 search keywords, led by Notion-adjacent terms such as add custom domain to notion, notion embeds, notion cover size, and notion banner size, with brand keywords about 80%. Since April 2025 the website blog has published a dense run of tutorials on Notion embeds, cover sizes, and custom domains; free embeds carry a watermark (removing it is a Pro selling point), and the website also carries LemonSqueezy's affiliate program. The new-user source item is taken directly from calc (Viral, based on free output carrying the brand); the founder did not fill in a channel on TrustMRR.
Top channel measured by Similarweb, others estimated by rank
| Attributable new users, last month | Share |
|---|---|
| SEO | 9% |
| 76% | |
| Other | 15% |
Direct + brand search 76%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.
| Country | Share of visits |
|---|---|
| United States | 93.2% |
| India | 6.8% |
English
106 keywords · brand ~76% · organic 100% / paid 0%
| Similarweb top 5 keywords |
|---|
| add custom domain to notion |
| notion embeds |
| notion cover size |
| notion banner size |
| notion banner dimensions |
Non-brand queries: add custom domain to notion
About $1,131 last month (real payments synced by TrustMRR), #506 of 563 TrustMRR sites; the month before was $1,147.
New-user source: Viral (Built-in sharing). The site has invite or share mechanics, and direct plus brand search is the largest source Last month on Similarweb, the top channel was direct visits (about 39%), with organic search about 46% and referrals about 9%; there are 106 search keywords, led by Notion-adjacent terms such as add custom domain to notion, notion embeds, notion cover size, and notion banner size, with brand keywords about 80%. Since April 2025 the website blog has published a dense run of tutorials on Notion embeds, cover sizes, and custom domains; free embeds carry a watermark (removing it is a Pro selling point), and the website also carries LemonSqueezy's affiliate program. The new-user source item is taken directly from calc (Viral, based on free output carrying the brand); the founder did not fill in a channel on TrustMRR.
Free plan: 1 embed (watermarked, expires); Pro $96/year (about $8/month, 20 embeds); Unbound $324/year (about $28/month, unlimited embeds, includes custom CSS, bulk import, API)
Dossier confidence: medium. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.
The numbers: revenue comes from TrustMRR: real payments synced automatically from the founder's Stripe or other payment account, summed by calendar month, renewals included, in USD. Site visits come from the Similarweb public page; where it shows none, they are estimated from global rank or the TrustMRR payment count, as noted on the page.
Data through last month. Page updated 2026-10-31.
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