Real-time Australian racing odds comparison tool that aggregates thoroughbred, harness and greyhound odds from 50+ Australian bookmakers so users can find the best price to bet.
Small AustraliaOne-line growth story, compiled by us from public sources; speculation is marked separately below.
Checkout: checkout.stripe.com
New-user source: Other (Direct / referral / email / paid). Direct 49.6%, search 37.8% (brand keywords 87.4%, mainly betwatch and its misspellings), referral 7.6%; no notable referring sites or social sources. New users mostly arrive directly through brand awareness; existing users return directly to check odds.
Top channel measured by Similarweb, others estimated by rank
| Attributable new users, last month | Share |
|---|---|
| Other | 100% |
Direct + brand search 87%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.
| Country | Share of visits |
|---|---|
| Australia | 77.83% |
| United States | 9.53% |
| Poland | 7.21% |
| France | 4.91% |
| Switzerland | 0.52% |
English
15 keywords · brand ~87% · organic 100% / paid 0%
| Similarweb top 5 keywords |
|---|
| betwatch |
| betwatcgh' |
| betwatcg |
| betweatcjh |
| betwatch.com |
About 8,596 last month (Similarweb estimate), #344 of 606; the month before was 207. Opening checkout is not paying, so this is not revenue.
New-user source: Other (Direct / referral / email / paid). Mostly referrals, email or paid, or mostly direct with no clear source Direct 49.6%, search 37.8% (brand keywords 87.4%, mainly betwatch and its misspellings), referral 7.6%; no notable referring sites or social sources. New users mostly arrive directly through brand awareness; existing users return directly to check odds.
Homepage only shows 'Get Started for Free'; no paid plans or prices seen
Dossier confidence: medium. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.
The number: checkout visits is Similarweb's estimate of visits from the site to a checkout payment page; opening checkout is not paying, so this is not revenue. Small sites land on fixed buckets.
Data through last month. Page updated 2026-10-26.
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