quietmoneyZatten
Helps AI agencies and franchise networks set up their own branded WhatsApp CRM and AI customer service: AI automatically screens leads, books appointments, and moves cards on a kanban board, with automated follow-ups and Meta official API broadcasts, and it supports MCP access from Claude or Cursor.
Brazilian foundOne-line growth story, compiled by us from public sources; speculation is marked separately below.
Revenue over time
Real payments synced by TrustMRR, in USD, by calendar month, renewals included.
- MRR
- $2,173
- Revenue, last 30 days
- $3,678
- All-time revenue
- $52,184
- Active subscriptions
- 49
- Payments via
- Stripe
- Source
- TrustMRR, synced from the founder's payment account
1. Productwhat it sells, to whom, and how it charges
- Product
- Helps AI agencies and franchise networks set up their own branded WhatsApp CRM and AI customer service: AI automatically screens leads, books appointments, and moves cards on a kanban board, with automated follow-ups and Meta official API broadcasts, and it supports MCP access from Claude or Cursor.
- Users
- Brazilian digital marketing and AI agencies that deliver WhatsApp AI customer service to local businesses such as clinics and dental practices, and franchise networks with multiple locations
- Positioning
- A white-label CRM for agencies that hides the Zatten name, plus an officially claimed delivery within 15 days, aimed at WhatsApp use cases in the Brazilian Portuguese market.
- Pricing
- Neither the website homepage nor /pricing publishes prices, and the main entry point is contacting the sales team; TrustMRR says 'free to start' Billing: subscription Free tier: yes Source: TrustMRR
- Acquisition entry points on site
- Discord community
“No referral, share, embed, gallery or watermark visible; only a "Ferramentas grátis" footer link with no described mechanic.”Quote from the site
2. Channelswhere new users come from and what the traffic looks like
New-user source: SEO (Non-brand search). Similarweb 2026-09: the top three channels are Direct 43.1%, organic search (about 42.7%), and referrals 8.5%; non-brand terms make up about 34% of search, mainly crm white label, white label crm, and automação segura pra whatsapp, which shows it gets agency traffic with terms like white-label CRM. The website links to blog.zatten.com (about 15+ posts since 2025-09, around white-label AI, resale pricing, and WhatsApp automation, built with Automarticles), 8 free WhatsApp mini tools, and a Discord community. The founder did not fill in marketing channels in TrustMRR.
Last month's traffic sources
Top channel measured by Similarweb, others estimated by rank
Five-class attribution
| Attributable new users, last month | Share |
|---|---|
| SEO | 34% |
| Other | 66% |
Direct + brand search 52%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.
Countries
| Country | Share of visits |
|---|---|
| Brazil | 100% |
Language
Portuguese
Social sources
YouTube
Keywords
10 keywords · brand ~52% · organic 100% / paid 0%
| Similarweb top 5 keywords |
|---|
| zatten |
| crm white label |
| crm white label com ia |
| automação segura pra whatsapp |
| white label crm |
Non-brand queries: crm white label, crm white label com ia, automação segura pra whatsapp, white label crm
Site metrics (Similarweb, last month)
- Visits MoM
- -19.93%
- Country rank
- Brazil #563546
- Category rank
- Computers Electronics and Technology > Web Hosting and Domain Names (Brazil) #1469
- Bounce rate
- 27.32%
- Pages / visit
- 3.95
- Visit duration
- 00:01:55
- Top 3 channels
- Direct › Organic Search › Referrals (top channel 43.08%)
3. Growth pathhow the first users arrived and what kept it growing
Classification
Basics
Timeline
Growth loop
Revenue and scale clues
Confidence and gaps
Other sites that started via “Long-tail search”
Similar sitessame category, also growing via SEO
FAQ
How much revenue does Zatten make per month?
About $3,952 last month (real payments synced by TrustMRR), #289 of 563 TrustMRR sites; the month before was $4,298.
Where do Zatten's new users come from?
New-user source: SEO (Non-brand search). New users mostly come from need-based searches Similarweb 2026-09: the top three channels are Direct 43.1%, organic search (about 42.7%), and referrals 8.5%; non-brand terms make up about 34% of search, mainly crm white label, white label crm, and automação segura pra whatsapp, which shows it gets agency traffic with terms like white-label CRM. The website links to blog.zatten.com (about 15+ posts since 2025-09, around white-label AI, resale pricing, and WhatsApp automation, built with Automarticles), 8 free WhatsApp mini tools, and a Discord community. The founder did not fill in marketing channels in TrustMRR.
How much does Zatten cost?
Neither the website homepage nor /pricing publishes prices, and the main entry point is contacting the sales team; TrustMRR says 'free to start'
Dossier confidence: medium. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.
The numbers: revenue comes from TrustMRR: real payments synced automatically from the founder's Stripe or other payment account, summed by calendar month, renewals included, in USD. Site visits come from the Similarweb public page; where it shows none, they are estimated from global rank or the TrustMRR payment count, as noted on the page.
Data through last month. Page updated 2026-10-31.