quietmoneyUsedalea
Analyzes a user's Instagram or TikTok account and niche, gives a two-week content strategy, writes scripts with hooks and calls to action, makes carousels, and automatically edits recorded videos, with a library of more than 100,000 viral videos for reference and rewriting.
Bruno Kalil, a One-line growth story, compiled by us from public sources; speculation is marked separately below.
Revenue over time
Real payments synced by TrustMRR, in USD, by calendar month, renewals included.
- MRR
- $7,725
- Revenue, last 30 days
- $13,834
- All-time revenue
- $36,386
- Active subscriptions
- 1,138
- Payments via
- Stripe
- Source
- TrustMRR, synced from the founder's payment account
1. Productwhat it sells, to whom, and how it charges
- Product
- Analyzes a user's Instagram or TikTok account and niche, gives a two-week content strategy, writes scripts with hooks and calls to action, makes carousels, and automatically edits recorded videos, with a library of more than 100,000 viral videos for reference and rewriting.
- Users
- Brazilian content creators, freelancers, and small businesses who want to grow followers and monetize on Instagram and TikTok, as well as personal brands and multi-brand operators
- Positioning
- Solves "don't know what to post, editing takes too long" in one go: very low pricing (first brand $9.90/month or $49.90/year), 24 languages supported, and a viral video library for reference, sold mainly to social media creators in Brazil.
- Pricing
- First brand $9.90/month, or $49.90/year (about $4.16/month, labeled by the website as a launch price); each additional brand is $9.90/month with its own separate workspace; prices vary by region; no free trial Billing: subscription Free tier: no Source: Homepage
- Prices on site
- $9.90/mo first brand ($49.90 billed annually, about $4.16/mo); $9.90/mo each extra brand
“No referral, share, badge or gallery visible; "Dalea AI has 1,000+ active customers."; WhatsApp support.”Quote from the site
2. Channelswhere new users come from and what the traffic looks like
New-user source: Social media (Organic social). Similarweb 2026-09: the top channel is direct at 48.86%, followed by organic search and organic social; the social sources are Instagram and X, about 8%; the 15 search terms are all brand keywords and spelling variants (dalea ai, dalea, dsalea, dalea ia), the country is 100% Brazil, and visit duration is about 17 minutes with about 9.6 pages per visit, which suggests users spend a long time in the app once they arrive. The website has no social account links and no affiliate or referral entry, only a line saying '1,000+ active customers'. The founder Bruno Kalil has about 600 followers on X, and the founder did not fill in channels on TrustMRR. Users basically hear about it on Instagram and TikTok in Brazil and then type the name or search the brand keyword to get to the site; which accounts or videos brought the traffic was not found. Existing users renew monthly or yearly.
Last month's traffic sources
Top channel measured by Similarweb, others estimated by rank
Five-class attribution
| Attributable new users, last month | Share |
|---|---|
| SEO | 8% |
| 8% | |
| Other | 85% |
Direct + brand search 80%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.
Countries
| Country | Share of visits |
|---|---|
| Brazil | 100% |
Language
English (plus 23 other interface languages including Portuguese; main users are in Brazil)
Social sources
Instagram, X
Keywords
15 keywords · brand ~80% · organic 100% / paid 0%
| Similarweb top 5 keywords |
|---|
| dalea ai |
| dalea |
| dsalea |
| dalea i.a |
| dalea ia |
Non-brand queries: dsalea
Referrer categories
| Category | Share of referrals |
|---|---|
| Computers Electronics and Technology - Other | 99.12% |
Site metrics (Similarweb, last month)
- Visits MoM
- +247.6%
- Country rank
- Brazil #66891
- Bounce rate
- 22.93%
- Pages / visit
- 9.61
- Visit duration
- 00:17:42
- Top 3 channels
- Direct › Organic Search › Organic Social (top channel 48.86%)
3. Growth pathhow the first users arrived and what kept it growing
Classification
Basics
Timeline
Growth loop
Revenue and scale clues
Confidence and gaps
Other sites that started via “Not found”
Similar sitessame category, also growing via Social media
FAQ
How much revenue does Usedalea make per month?
About $13,041 last month (real payments synced by TrustMRR), #130 of 563 TrustMRR sites; the month before was $9,176.
Where do Usedalea's new users come from?
New-user source: Social media (Organic social). New users mostly come from YouTube, X, Reddit, TikTok and the like Similarweb 2026-09: the top channel is direct at 48.86%, followed by organic search and organic social; the social sources are Instagram and X, about 8%; the 15 search terms are all brand keywords and spelling variants (dalea ai, dalea, dsalea, dalea ia), the country is 100% Brazil, and visit duration is about 17 minutes with about 9.6 pages per visit, which suggests users spend a long time in the app once they arrive. The website has no social account links and no affiliate or referral entry, only a line saying '1,000+ active customers'. The founder Bruno Kalil has about 600 followers on X, and the founder did not fill in channels on TrustMRR. Users basically hear about it on Instagram and TikTok in Brazil and then type the name or search the brand keyword to get to the site; which accounts or videos brought the traffic was not found. Existing users renew monthly or yearly.
How much does Usedalea cost?
First brand $9.90/month, or $49.90/year (about $4.16/month, labeled by the website as a launch price); each additional brand is $9.90/month with its own separate workspace; prices vary by region; no free trial
Dossier confidence: low. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.
The numbers: revenue comes from TrustMRR: real payments synced automatically from the founder's Stripe or other payment account, summed by calendar month, renewals included, in USD. Site visits come from the Similarweb public page; where it shows none, they are estimated from global rank or the TrustMRR payment count, as noted on the page.
Data through last month. Page updated 2026-10-31.