Lancer helps freelancers and small agencies automatically screen jobs on Upwork, generate proposals from a knowledge base, and submit them, with manual approval or delayed auto-submission, Discord/Slack notifications, and stats on reply rate and closed deals.
Lancer.app, regOne-line growth story, compiled by us from public sources; speculation is marked separately below.
Real payments synced by TrustMRR, in USD, by calendar month, renewals included.
“No referral, share, badge or gallery visible; free tools (Upwork Job Outcomes, Upwork Radar) listed as related pages; "Trusted by 400+ freelancers and agencies".”Quote from the site
New-user source: Other (Direct / referral / email / paid). Similarweb 2026-09: the top channel is direct visits at 60.48%, followed by organic search, and referrals come from a single hidden site (38%); all 19 search terms are brand keywords (upwork lancer, lancer upwork, lancer, lancer app), and last month visits are about 6.9K. The website homepage embeds 8 YouTube videos, 3 customer case studies (published in 2025-09 and 2026-07), the free tools Upwork Job Outcomes and Upwork Radar, and a book-a-demo entry. A founder comment on TrustMRR (undated) says the product is a side project of a seven-figure-revenue development company, and that it grew naturally to about $10K MRR without any growth effort. TrustMRR has no founder-filled channel.
Top channel measured by Similarweb, others estimated by rank
| Attributable new users, last month | Share |
|---|---|
| Other | 100% |
Direct + brand search 90%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.
| Country | Share of visits |
|---|---|
| United States | 61.97% |
| Brazil | 38.03% |
English
19 keywords · brand ~90% · organic 100% / paid 0%
| Similarweb top 5 keywords |
|---|
| upwork lancer |
| lancer upwork |
| lancer |
| lancer app |
| lancers ai |
| Category | Share of referrals |
|---|---|
| Computers Electronics and Technology - Other | 38.31% |
About $26,665 last month (real payments synced by TrustMRR), #73 of 563 TrustMRR sites; the month before was $19,725.
New-user source: Other (Direct / referral / email / paid). Mostly referrals, email or paid, or mostly direct with no clear source Similarweb 2026-09: the top channel is direct visits at 60.48%, followed by organic search, and referrals come from a single hidden site (38%); all 19 search terms are brand keywords (upwork lancer, lancer upwork, lancer, lancer app), and last month visits are about 6.9K. The website homepage embeds 8 YouTube videos, 3 customer case studies (published in 2025-09 and 2026-07), the free tools Upwork Job Outcomes and Upwork Radar, and a book-a-demo entry. A founder comment on TrustMRR (undated) says the product is a side project of a seven-figure-revenue development company, and that it grew naturally to about $10K MRR without any growth effort. TrustMRR has no founder-filled channel.
Pay-Per-Lead $149 monthly or $299 quarterly; Unlimited $499 monthly or $999 quarterly
Dossier confidence: medium. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.
The numbers: revenue comes from TrustMRR: real payments synced automatically from the founder's Stripe or other payment account, summed by calendar month, renewals included, in USD. Site visits come from the Similarweb public page; where it shows none, they are estimated from global rank or the TrustMRR payment count, as noted on the page.
Data through last month. Page updated 2026-10-31.
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