Pet grooming salons use it to manage online booking, staff calendars, SMS and email reminders, checkout and payment, customer and pet records, e-waivers, and vaccine records; one plan includes all features and is not charged by staff or location count.
The founder aloOne-line growth story, compiled by us from public sources; speculation is marked separately below.
Real payments synced by TrustMRR, in USD, by calendar month, renewals included.
“"Share one link" is a client booking link, not a viral loop; press section (Business Insider, USA Today, AP); "Featured on tinyshelf"”Quote from the site
New-user source: Other (Direct / referral / email / paid). Similarweb has no data, so channel shares cannot be calculated. The acquisition clues listed on the website fall into three kinds: first, press releases distributed through a press release network starting in 2026-10 (the homepage links to reprints on Business Insider, USA Today, AP, Globe and Mail, and Yahoo Finance); second, 9 competitor-comparison and buying-guide articles under /blog (Best Grooming Software, four months ago vs MoeGo, MoeGo Alternatives, etc., holding ranking spots for searches like "pet grooming software", speculation); third, iPhone/Android apps. The founder handles customer support himself and personally migrates data for shops. The first revenue (2026-08-09) came before the press release, so the source of the earliest paying shops was not found, and is speculated to be the founder's personal network and groomer communities. The founder filled in no channel on TrustMRR.
| Attributable new users, last month | Share |
|---|---|
| Other | 100% |
Direct + brand search 0%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.
English
About $490 last month (real payments synced by TrustMRR), #549 of 563 TrustMRR sites; the month before was $98.
New-user source: Other (Direct / referral / email / paid). Mostly referrals, email or paid, or mostly direct with no clear source Similarweb has no data, so channel shares cannot be calculated. The acquisition clues listed on the website fall into three kinds: first, press releases distributed through a press release network starting in 2026-10 (the homepage links to reprints on Business Insider, USA Today, AP, Globe and Mail, and Yahoo Finance); second, 9 competitor-comparison and buying-guide articles under /blog (Best Grooming Software, four months ago vs MoeGo, MoeGo Alternatives, etc., holding ranking spots for searches like "pet grooming software", speculation); third, iPhone/Android apps. The founder handles customer support himself and personally migrates data for shops. The first revenue (2026-08-09) came before the press release, so the source of the earliest paying shops was not found, and is speculated to be the founder's personal network and groomer communities. The founder filled in no channel on TrustMRR.
One plan at $69/month, with all features and unlimited staff; includes 1,200 SMS per month in the US/Canada, $0.009 per message beyond that; 14-day free trial (card required). The early price registered on TrustMRR was $49/month for life for the first 50 shops
Dossier confidence: medium. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.
The numbers: revenue comes from TrustMRR: real payments synced automatically from the founder's Stripe or other payment account, summed by calendar month, renewals included, in USD. Site visits come from the Similarweb public page; where it shows none, they are estimated from global rank or the TrustMRR payment count, as noted on the page.
Data through last month. Page updated 2026-10-31.
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