UK airport parking comparison and booking site: compares third-party parking at Heathrow, Gatwick, and other airports and takes the booking.
A UK airport paOne-line growth story, compiled by us from public sources; speculation is marked separately below.
Checkout: checkout.stripe.com
“"Sign up the Compare Your Parking Deals weekly newsletter and you'll receive discounted airport parking." "Start from only £4.50 per day"”Quote from the site
New-user source: Other (Direct / referral / email / paid). Paid ads 43.8%, search 42.1%, direct 8.4%. Search terms are all generic airport parking queries such as heathrow parking, gatwick parking, heathrow terminal 2 parking; brand keywords only 8.4%. New users come from paid ads and airport parking SEO; existing customers return via the newsletter and direct visits.
Top channel measured by Similarweb, others estimated by rank
| Attributable new users, last month | Share |
|---|---|
| SEO | 42% |
| Other | 58% |
Direct + brand search 8%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.
| Country | Share of visits |
|---|---|
| United Kingdom | 70.29% |
| Pakistan | 18.14% |
| India | 9.81% |
| United States | 1.75% |
English
151 keywords · brand ~8% · organic 15.71% / paid 84.29%
| Similarweb top 5 keywords |
|---|
| heathrow parking |
| gatwick parking |
| heathrow terminal 2 parking |
| terminal 3 short stay parking heathrow |
| heathrow airport parking |
Non-brand queries: heathrow parking, gatwick parking, heathrow terminal 2 parking, terminal 3 short stay parking heathrow, heathrow airport parking
About 8,596 last month (Similarweb estimate), #377 of 606; the month before was 207. Opening checkout is not paying, so this is not revenue.
New-user source: Other (Direct / referral / email / paid). Mostly referrals, email or paid, or mostly direct with no clear source Paid ads 43.8%, search 42.1%, direct 8.4%. Search terms are all generic airport parking queries such as heathrow parking, gatwick parking, heathrow terminal 2 parking; brand keywords only 8.4%. New users come from paid ads and airport parking SEO; existing customers return via the newsletter and direct visits.
Airport parking billed per day, from £4.50/day
Dossier confidence: medium. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.
The number: checkout visits is Similarweb's estimate of visits from the site to a checkout payment page; opening checkout is not paying, so this is not revenue. Small sites land on fixed buckets.
Data through last month. Page updated 2026-10-26.
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