A done-for-you lead generation platform for restaurants with a corporate catering business: it captures every inquiry, follows up automatically, and books corporate catering orders. The higher tiers have a team use LinkedIn DMs and cold email to win corporate clients on the restaurant's behalf, along with an AI booking assistant, missed-call text replies, review collection, and SMS/email marketing.
Angel Roman, a One-line growth story, compiled by us from public sources; speculation is marked separately below.
Real payments synced by TrustMRR, in USD, by calendar month, renewals included.
“Public "Client wins log" ("26 Documented client wins, updated weekly") is social proof only; no referral/share/embed features for its own users.”Quote from the site
New-user source: SEO (Non-brand search). Similarweb 2026-09 lists only 9 keywords; the top three channels are direct (29.95%), organic search, and referrals, with 0% paid; the search keywords include the brand keyword catering funnels and competitor-comparison terms such as grubhub plus vs premium, sharebite, ezcater 2025 lunch report, and ez cateres delivery fees, matching the website's /compare/ pages (ezCater, CaterCow, ChowNow, DoorDash, Fooda, Grubhub, Sharebite, ZeroCater) and its ezCater-alternative blog posts. The website also has a Playbook download, a commission calculator, a client results page, and a weekly blog, and the main call to action is to book a free 30-minute strategy call. Founder Angel Roman has 10+ years of LinkedIn outreach experience, so early customers most likely came from his own outreach and network (speculation, no evidence found). TrustMRR has no channel filled in. Customers are few (6 subscriptions), existing users stay on monthly renewals, and there was churn from 2026-07 to 09.
Top channel measured by Similarweb, others estimated by rank
| Attributable new users, last month | Share |
|---|---|
| SEO | 21% |
| Other | 79% |
Direct + brand search 62%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.
| Country | Share of visits |
|---|---|
| United States | 100% |
English
9 keywords · brand ~62% · organic 100% / paid 0%
| Similarweb top 5 keywords |
|---|
| catering funnels |
| grubhub plus vs premium |
| sharebite |
| ezcater 2025 lunch report |
| ez cateres delivery fees |
Non-brand queries: grubhub plus vs premium, sharebite
About $2,379 last month (real payments synced by TrustMRR), #373 of 563 TrustMRR sites; the month before was $2,364.
New-user source: SEO (Non-brand search). New users mostly come from need-based searches Similarweb 2026-09 lists only 9 keywords; the top three channels are direct (29.95%), organic search, and referrals, with 0% paid; the search keywords include the brand keyword catering funnels and competitor-comparison terms such as grubhub plus vs premium, sharebite, ezcater 2025 lunch report, and ez cateres delivery fees, matching the website's /compare/ pages (ezCater, CaterCow, ChowNow, DoorDash, Fooda, Grubhub, Sharebite, ZeroCater) and its ezCater-alternative blog posts. The website also has a Playbook download, a commission calculator, a client results page, and a weekly blog, and the main call to action is to book a free 30-minute strategy call. Founder Angel Roman has 10+ years of LinkedIn outreach experience, so early customers most likely came from his own outreach and network (speculation, no evidence found). TrustMRR has no channel filled in. Customers are few (6 subscriptions), existing users stay on monthly renewals, and there was churn from 2026-07 to 09.
Takeout $97/month + $497 setup fee (self-serve tools and CRM, with a 14-day trial); Delivery $747/month + $997 setup fee (adds an AI booking assistant, LinkedIn outreach, and cold email, at least 20 qualified leads a month); Full-Service $2,997/month + $1,997 setup fee (adds managed ads, referral campaigns, and a dedicated account manager); founding spots lock in $97/month; Delivery and Full-Service come with a 3-month payback guarantee; cancel anytime
Dossier confidence: medium. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.
The numbers: revenue comes from TrustMRR: real payments synced automatically from the founder's Stripe or other payment account, summed by calendar month, renewals included, in USD. Site visits come from the Similarweb public page; where it shows none, they are estimated from global rank or the TrustMRR payment count, as noted on the page.
Data through last month. Page updated 2026-10-31.
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