quietmoneyMulerouter
An AI model API aggregation platform: one interface to call image/video/large models such as Tongyi Qwen, Wan, Nano Banana and GPT Image, plus skills for AI Agents.
An API aggregatOne-line growth story, compiled by us from public sources; speculation is marked separately below.
Checkout visits over time
Checkout: checkout.stripe.com
1. Productwhat it sells, to whom, and how it charges
- Product
- An AI model API aggregation platform: one interface to call image/video/large models such as Tongyi Qwen, Wan, Nano Banana and GPT Image, plus skills for AI Agents.
- Users
- Developers and AI Agent builders who need to call image and video generation models
- Positioning
- An API aggregator led by Alibaba's Wan/Qwen models, pitching "Skills-Native" one-command access for Agents
- Pricing
- Not found Billing: per item
- Acquisition entry points on site
- Discord community
- Sharing mechanics
- open source "Get Started" links to GitHub repo "openmule/mulerouter-skills"; "Join Discord"
- Price source
- mulerouter.ai
“"Get Started" links to GitHub repo "openmule/mulerouter-skills"; "Join Discord"”Quote from the site
2. Channelswhere new users come from and what the traffic looks like
New-user source: Other (Direct / referral / email / paid). Referral 47%, direct 39.8%, AI assistants 8%; search terms include "mulerouter pricing" and a specific model name "wan2.5-i2i-preview", showing some new customers arrive by model name; referring site names are not listed, with the open-source GitHub skills repo and Discord as entry points. Returning users keep calling through the API.
Last month's traffic sources
Top channel measured by Similarweb, others estimated by rank
Five-class attribution
| Attributable new users, last month | Share |
|---|---|
| GEO | 8% |
| Other | 92% |
Direct + brand search 40%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.
Countries
| Country | Share of visits |
|---|---|
| United States | 37.18% |
| Indonesia | 12.8% |
| India | 11.88% |
| Brazil | 8.61% |
| France | 4.95% |
Language
English
Keywords
38 keywords · brand ~40% · organic 100% / paid 0%
| Similarweb top 5 keywords |
|---|
| mulerouter |
| llm video image models |
| mulerouter pricing |
| wan2.5-i2i-preview |
| minimax spech 2.8 hd tags |
Non-brand queries: llm video image models, wan2.5-i2i-preview, minimax spech 2.8 hd tags
Referrer categories
| Category | Share of referrals |
|---|---|
| Programming and Developer Software | 91.51% |
Site metrics (Similarweb, last month)
- Visits, last 3 months
- 19.2K (3 months)
- Visits MoM
- -47.99%
- Country rank
- United States #824432
- Category rank
- Programming and Developer Software #12261
- Bounce rate
- 45.39%
- Pages / visit
- 2.01
- Visit duration
- 00:00:15
- Industry
- Programming and Developer Software
- Top 3 channels
- Referrals › Direct › Gen AI (top channel 46.99%)
3. Growth pathhow the first users arrived and what kept it growing
Classification
Basics
Timeline
Growth loop
Revenue and scale clues
Confidence and gaps
Other sites that started via “Piggyback on a platform”
Similar sitessame category, also growing via Other
FAQ
How many checkout visits does Mulerouter get per month?
About 8,596 last month (Similarweb estimate), #394 of 606; the month before was 0. Opening checkout is not paying, so this is not revenue.
Where do Mulerouter's new users come from?
New-user source: Other (Direct / referral / email / paid). Mostly referrals, email or paid, or mostly direct with no clear source Referral 47%, direct 39.8%, AI assistants 8%; search terms include "mulerouter pricing" and a specific model name "wan2.5-i2i-preview", showing some new customers arrive by model name; referring site names are not listed, with the open-source GitHub skills repo and Discord as entry points. Returning users keep calling through the API.
How much does Mulerouter cost?
Not found
Dossier confidence: medium. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.
The number: checkout visits is Similarweb's estimate of visits from the site to a checkout payment page; opening checkout is not paying, so this is not revenue. Small sites land on fixed buckets.
Data through last month. Page updated 2026-10-26.