quietmoneyAdle
Adle is an AI media buyer: it generates brand-style ad creatives, then automatically builds, runs, and optimizes ads in real time on Meta, Google, TikTok, and LinkedIn. It grew out of Buzzly, a UGC and micro-influencer matching platform, and later cut the marketplace business to focus on AI ad buying.
The team starteOne-line growth story, compiled by us from public sources; speculation is marked separately below.
Revenue over time
Real payments synced by TrustMRR, in USD, by calendar month, renewals included.
- MRR
- $9,852
- Revenue, last 30 days
- $10,086
- All-time revenue
- $258,260
- Active subscriptions
- 14
- Payments via
- Stripe
- Source
- TrustMRR, synced from the founder's payment account
1. Productwhat it sells, to whom, and how it charges
- Product
- Adle is an AI media buyer: it generates brand-style ad creatives, then automatically builds, runs, and optimizes ads in real time on Meta, Google, TikTok, and LinkedIn. It grew out of Buzzly, a UGC and micro-influencer matching platform, and later cut the marketplace business to focus on AI ad buying.
- Users
- Independent DTC brands, marketing teams, and ad agencies without a dedicated media buyer
- Positioning
- Puts planning, creatives, ad buying, and optimization into one tool to replace a human media buyer; it carries official partner badges from Google, Meta, and TikTok and is listed on AppSumo
- Pricing
- Not found: the homepage has no price list and /pricing won't open; the website only offers a free 20-minute demo and a creative preview that needs no account or credit card; TrustMRR shows only 14 subscriptions, which are probably a small number of high-ticket plans Billing: subscription
- Acquisition entry points on site
- affiliate / referral program, creator program
“No referral/share/badge visible. Affiliate link (adle.ai/affiliate), Creator Network link, AppSumo '4.5/5, 34 Verified Reviews', Google/Meta/TikTok partner badges, 'SOC 2 journey underway'.”Quote from the site
2. Channelswhere new users come from and what the traffic looks like
New-user source: Other (Direct / referral / email / paid). Similarweb 2026-09: direct 40.5%, organic search about 44.6%, referrals about 8.9%; the organic search terms are all brand keywords (adle ai, adle, adle ads), paid is 0%, and average time on site is only a few seconds, which suggests very little website traffic and that customers mostly don't come from search. The website's story page says that early on the founders did high-touch sales themselves; the website also lists an affiliate program (up to 30% recurring commission, 90-day cookie, 12 months), a creator network, and 34 verified AppSumo reviews averaging 4.5, which are likely the main supplementary channels. TrustMRR has no marketing channels filled in.
Last month's traffic sources
Top channel measured by Similarweb, others estimated by rank
Five-class attribution
| Attributable new users, last month | Share |
|---|---|
| Other | 100% |
Direct + brand search 85%. Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.
Countries
| Country | Share of visits |
|---|---|
| United States | 41.78% |
| Vietnam | 29.32% |
| Mexico | 23.57% |
| Spain | 2.24% |
| Chile | 1.44% |
Language
English
Keywords
16 keywords · brand ~85% · organic 100% / paid 0%
| Similarweb top 5 keywords |
|---|
| adle ai |
| adle |
| adle ads |
| adle ia |
| adle logo |
Site metrics (Similarweb, last month)
- Visits MoM
- +27.16%
- Country rank
- United States #1196727
- Bounce rate
- 38.58%
- Pages / visit
- 1.50
- Visit duration
- 00:00:03
- Top 3 channels
- Direct › Organic Search › Referrals (top channel 40.47%)
3. Growth pathhow the first users arrived and what kept it growing
Classification
Basics
Timeline
Growth loop
Revenue and scale clues
Confidence and gaps
Other sites that started via “Not found”
Similar sitessame category, also growing via Other
FAQ
How much revenue does Adle make per month?
About $9,587 last month (real payments synced by TrustMRR), #165 of 563 TrustMRR sites; the month before was $9,143.
Where do Adle's new users come from?
New-user source: Other (Direct / referral / email / paid). Mostly referrals, email or paid, or mostly direct with no clear source Similarweb 2026-09: direct 40.5%, organic search about 44.6%, referrals about 8.9%; the organic search terms are all brand keywords (adle ai, adle, adle ads), paid is 0%, and average time on site is only a few seconds, which suggests very little website traffic and that customers mostly don't come from search. The website's story page says that early on the founders did high-touch sales themselves; the website also lists an affiliate program (up to 30% recurring commission, 90-day cookie, 12 months), a creator network, and 34 verified AppSumo reviews averaging 4.5, which are likely the main supplementary channels. TrustMRR has no marketing channels filled in.
How much does Adle cost?
Not found: the homepage has no price list and /pricing won't open; the website only offers a free 20-minute demo and a creative preview that needs no account or credit card; TrustMRR shows only 14 subscriptions, which are probably a small number of high-ticket plans
Dossier confidence: medium. Parts 1 and 2 come from reading the site and Similarweb data; part 3 from public reporting, founder posts, Wayback snapshots, WHOIS and similar, with speculation marked.
The numbers: revenue comes from TrustMRR: real payments synced automatically from the founder's Stripe or other payment account, summed by calendar month, renewals included, in USD. Site visits come from the Similarweb public page; where it shows none, they are estimated from global rank or the TrustMRR payment count, as noted on the page.
Data through last month. Page updated 2026-10-31.